Job Title

Role- VP MediaPosition Summary:The VP Media will oversee the strategic planning, buying, and execution of mediacampaigns across multiple platforms. This individual will lead a team of mediaplanners and buyers to ensure campaigns meet client objectives while maximizingROI. The role requires a visionary leader who understands the nuances of bothtraditional and digital media landscapes and can foster innovation and efficiency in afast-paced advertising environment.Key Responsibilities:1. Strategic Media Planning and Execution:○ Develop comprehensive media strategies that align with clients'marketing objectives and budgets.○ Integrate offline (TV, radio, print, OOH) and digital media (social, search,programmatic, content) for cohesive campaigns.○ Stay updated with industry trends, tools, and best practices to optimizemedia investments.2. Team Leadership and Collaboration:○ Lead, mentor, and manage a team of media planners, buyers, andanalysts.○ Foster cross-departmental collaboration to ensure alignment betweencreative, account management, and media teams.○ Conduct regular training sessions to enhance team expertise inemerging media trends and tools.3. Client Management:○ Serve as the primary media advisor for key clients, offering insights andrecommendations tailored to their business goals.○ Present strategic media plans, campaign performance reports, andoptimization strategies to clients.○ Build and nurture long-term client relationships through trust andconsistent delivery of results.4. Media Buying and Vendor Negotiations:○ Oversee media buying processes, ensuring cost-effectiveness and ROIfor clients.○ Establish and maintain strong relationships with media vendors,platforms, and partners.○ Negotiate competitive rates, added value placements, and innovativesolutions.5. Performance Analysis and Reporting:○ Monitor and analyze campaign performance across offline and digitalchannels.○ Use data-driven insights to refine strategies and recommendoptimizations.○ Prepare and present comprehensive performance reports to internalstakeholders and clients.6. Budget Management:○ Allocate and manage media budgets effectively to maximize reach andimpact.○ Ensure campaigns are delivered within budget and timelines.Required Skills and Qualifications:● Experience: 15+ years of experience in media planning, buying, or strategywithin an advertising agency or related industry..● Expertise:○ Strong knowledge of traditional (TV, radio, print) and digital mediaplatforms (search, social, programmatic, etc.).○ Proven track record in managing multi-million-dollar media budgets.● Technical Skills: Familiarity with media planning and analytics tools (e.g.,Google Analytics, Comscore, Nielsen, etc.).● Soft Skills:○ Exceptional communication and presentation skills.○ Strong analytical, negotiation, and problem-solving abilities.○ Leadership qualities with the ability to inspire and manage a diverseteam.Why Join Us?● Opportunity to work with a dynamic team in a fast-paced environment.● Be part of impactful campaigns that reach wide and diverse audiences.● Professional development and growth opportunities.