Job Title

Dev Jewels is a Lab-grown diamond jewelry B2B company that only uses ethically sourced, lab-grown diamonds. We are headquartered in New York, United States, with offices in Dubai, Surat, and Mumbai. We believe in our Lab-grown Diamonds and Jewelry and strive to provide our clients with high-quality goods. We are one of the leading wholesale suppliers in the B2B Lab-grown Diamond industry.Are you passionate about brand building and community engagement? Join our team as a Digital Marketing/Brand Manager and immerse yourself in the world of luxury jewelry. As a Manager specializing in Brand managing, Digital marketing and community engagement, you will play a pivotal role in shaping our presence, fostering community connections, and developing innovative digital campaigns. This position requires a passion for diamonds and jewelry, excellent communication skills, and a proven track record in brand management.Key Responsibilities:1. Brand Building & Leadership- Lead the development of the brand identity, voice, and aesthetics. - Act as the brand custodian, ensuring consistency across all channels and touchpoints. - Work closely with top management to decide product launches, timing, and positioning. - Be deeply involved in brand decisions, acting as if you are building your own brand.2. Digital & Traditional Marketing- Create and implement marketing strategies across all platforms social media, email, website, offline campaigns, and PR. - Lead performance marketing campaigns to increase awareness and engagement. - Bring fresh ideas for both traditional promotions (trade shows, events, pop-ups) and digital campaigns.3. Communication & Storytelling- Manage all platforms of communication: social media, blogs, email, press releases, and video storytelling. - Work with the design and marketing teams to narrate the story behind every product line. - Be the brand voice — from captions to campaign films.4. Website & Content Management- Oversee the website: product listings, blogs, promotional banners, and UI improvements to make it user-friendly and premium. - Plan content calendars, promotions, and campaigns in sync with product launches. - Ensure SEO and digital content drives organic growth.5. Event & Trade Show Management- Research and identify potential trade shows, exhibitions, and pop-ups across India. - Design and lead brand representation at these events from stall design to messaging. - Work with the team to ensure the brand stands out in every offline presence.6. Team Leadership & Collaboration- Lead and mentor the digital marketing team, designers, and external agencies. - Align internal teams to execute campaigns that feel cohesive and consistent. - Drive a culture of innovation and experimentation.Qualifications:- Currently enrolled in a Bachelor's or Master's degree program, preferably in Marketing, Communications, or a related field. - Strong understanding of social media platforms, trends, and best practices. - Excellent communication skills, both written and verbal. - Creative mindset with a passion for storytelling and content creation. - Ability to work independently and collaboratively in a fast-paced environment. - Detail-oriented with strong organizational and time management skills. - Previous experience in brand management or digital marketing is a plus.Benefits:- Hands-on experience in digital marketing and social media management within the luxury jewelry industry. - Mentorship and guidance from experienced professionals in the field. - Opportunity to contribute to meaningful projects and make a tangible impact.If you are passionate about diamonds and jewelry, possess excellent brand building skills, and thrive in a dynamic environment, we invite you to join our team and contribute to the success of our renowned brand.