Job Title

As a Manager – Performance Marketing, you will play a critical role in planning, executing, and optimizing performance-driven campaigns across multiple paid channels. You’ll work closely with cross-functional teams and industry leaders from brands like Microsoft, Uber, PayPal, Airtel, Jio, and more — gaining hands-on exposure to AI-powered growth marketing at scale .Key Responsibilities- Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn Ads, YouTube Ads, Twitter Ads, and programmatic platforms. - Drive measurable business outcomes by optimizing ROI, CPA, ROAS, and overall funnel performance using data and AI-driven insights. - Implement full-funnel performance strategies across search, display, video, social, and paid acquisition channels. - Analyze audience behavior, performance trends, and conversion data to create high-performing, audience-specific campaigns. - Manage and optimize media budgets efficiently to support scalable growth and revenue targets. - Collaborate with content, design, analytics, and product teams to ensure effective campaign execution and messaging alignment. - Conduct A/B testing on creatives, landing pages, and audiences to improve engagement and conversion rates. - Monitor, track, and report campaign performance, translating data into clear insights and actionable recommendations. - Stay updated with platform changes, emerging ad formats, and performance marketing best practices. - Support automation initiatives and CRM integrations to enhance marketing efficiency and attribution.✨ Requirements- Bachelor’s or Master’s degree in Marketing, Business, or a related field. - 3-4 years of experience in performance or digital marketing with hands-on campaign management experience. - Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, and YouTube Ads. - Proficiency in Google Analytics, Google Tag Manager, and performance tracking frameworks. - Solid understanding of bidding strategies, audience segmentation, attribution models, and CRO. - Experience working with marketing automation tools, CRMs, and analytics platforms. - Strong analytical mindset with a data-driven approach to optimization and decision-making. - Ability to work independently while collaborating effectively with teams. - Clear communication skills to present insights and performance updates to stakeholders.Nice to Have- Google Ads, Meta Blueprint, or other platform certifications. - Experience with AI-powered marketing tools and automation workflows. - Working knowledge of SEO, email marketing, and content-led growth. - Exposure to CDPs, first-party data strategies, or international campaigns.Ready to Join Us?If you thrive on performance, love data, and want to scale impactful digital campaigns in an AI-first ecosystem — apply now.Let’s build the future of performance marketing together at GrowthJockey ✨