Job Title

Roles & Responsibilities of DGM Marketing -- Strategic Marketing Planning: Develop and implement marketing strategies for residential and commercial projects. - Brand Management: Strengthen brand visibility through integrated campaigns across digital, print, and on-ground channels. - Lead Generation & Sales Support: Collaborate with sales teams to design campaigns that generate qualified leads and improve conversion rates. - Digital Marketing Oversight: Manage SEO, SEM, social media, paid ads, and website optimization to maximize reach. - Market Research & Analysis: Conduct competitor benchmarking, analyze buyer trends, and identify new opportunities. - Event & Promotion Management: Organize property launches, exhibitions, and promotional events to attract potential buyers. - Budget Management: Plan and monitor marketing budgets, ensuring cost-effective execution. - Stakeholder Engagement: Build strong relationships with brokers, channel partners, and external agencies. - Team Leadership: Mentor and manage the marketing team, fostering creativity and accountability. - Performance Tracking: Measure ROI of campaigns, prepare reports, and recommend improvements.Qualifications & Experience- MBA/PGDM in Marketing or related field. - 8–12 years of progressive experience in marketing, preferably in real estate or property development. - Strong knowledge of real estate markets, buyer behavior, and regulatory frameworks (RERA compliance). - Proven track record of managing large-scale campaigns and achieving sales targets. - Excellent leadership, communication, and negotiation skills. - Proficiency in digital marketing tools, CRM platforms, and analytics software.