Job Title

We’re Hiring: Retention Manager at LaFetch LaFetch is India’s fastest-growing fashion marketplace, homegrown brands, delivered in 60 minutes across Delhi NCR.We move fast.We test faster.And we believe retention is where real growth is built.This role isn’t about “sending campaigns.”It’s about owning customer communication end-to-end, WhatsApp, email, push, and everything in between.If you enjoy shaping how users hear from a brand, when they hear from it, and why they come back, this is your role.You’ll be part of the core growth team, working closely with internal stakeholders and external partners like GrowCO to keep LaFetch top-of-mind every single day.What You’ll Actually Be DoingAligning brand video communication with GrowCORunning transactional WhatsApp campaigns (order, updates, confirmations)Executing promotional WhatsApp campaigns (offers, drops, nudges)Writing crisp, conversion-focused WhatsApp message contentCreating emailers for quick service communicationManaging emailers for onboarded brandsExecuting sales & offer email campaignsSending and optimizing push notificationsDoing post-sending analysis across WhatsApp, email, and pushUsing insights to improve timing, content, and performanceIf it’s retention, lifecycle, or customer communication, it comes to you.The Basics (read this carefully)This is not a passive role.This is full ownership.If you want to build systems, test messaging, and see direct impact on repeat users — you’ll love this.We’re based in Gurgaon (Delhi NCR)This is an in-office role, 5 days a weekSomeone from Delhi NCR is preferredIf you’re relocating, travel & stay are not covered separately (included in pay)Weekends (Sat–Sun) are off — recharge properly.You’ll Fit Right In If You AreSomeone who thinks in customer journeys, not just campaignsComfortable owning WhatsApp, email, and push without hand-holdingA clear communicator who knows how to keep messages short and effectiveCurious about open rates, CTRs, and why something worked (or didn’t)Comfortable working fast, because we move fastSomeone who enjoys testing, learning, and iteratingDetail-oriented and consistent with follow-ups and analysisSomeone who prefers ownership over instructionsWho We’re Looking ForExperience in retention / CRM / lifecycle marketingHands-on with WhatsApp campaigns (transactional + promotional)Comfortable creating emailers and push notificationsAbility to analyze post-send performance and draw insightsStrong writing skills for short-form, high-impact messagingSomeone who wants responsibility, not just tasksBefore You ApplySend your resume to: ishita@If you’ve read till the end, mention FETCHRETENTION in your email, we love people who pay attention.