About ImmuneelImmuneel Therapeutics Private Limited is a pioneering start-up company leading the charge in cell therapy and personalized immunotherapy for patients in India. For more details, please refer We Pursue, with Purpose, to serve our Patients (3 Ps) by Connecting within, Collaborating globally and Creating (3 Cs) solutions. Our flexible, diverse, and vibrant team is bringing together best practices and innovations in the field of cell and gene therapy.Working at Immuneel promises the excitement of an agile start-up on a critical mission. Proudly Indian in solutioning, yet global in outlook, we are keen to collaborate. We value diversity including in experience and perspectives. We value work-life balance and believe that having fun on the job is integral to achieving the right results. We pride ourselves on providing an open environment and our mission resonates with humanity everywhere. At Work, we are:Passionate in driving patient outcomes: We are passionately committed to doing the RIGHT thing to achieve the best outcomes for our patients through innovation, agility and performance orientation. We put the impact on the patient above all else.Responsible and accountable: We demonstrate ownership and accountability for our actions. We make timely and well-informed decisions, learning from our performance.Transparent, honest, and supportive in how we work together: We insist on integrity and respect for the individual. We demand excellence. Our performance management is focused on excellence through timely and constructive feed-forward.Inclusive and flexible: We are full of life and embrace all opportunities to collaborate and work together. We are excited about the collective knowledge and expertise that we share. “Being and thinking different” is valued.Immuneel prides itself as an organization that is keeping pace with best practices in organization design. Our role-based organization incorporates global trends in human capital that promote focus on work and greater nimbleness. Our role-based structure allows you to be cherished by the work you do and bring value to your work rather than designations, our organization is simplified into a flat, non-hierarchical, millennial, organization where you may fully inherit the role you play in the organization and are recognized by the accountability you take and the work you deliver.Immuneel’s employees are integral to our quest to develop and deliver high quality engineered cell therapies in India. We believe that our culture provides an environment for employees to excel and find purpose. The strength of our team is every bit as important as our cutting-edge technology and we invest in clear compensation and comprehensive benefits for our employees. People for us, are not resources, but our capital.If you are a talented professional, an out-of-box thinker with a zeal to help change, and passionate about healthcare, we invite you to join us and be a part of a historic initiative in India.Interested to be a part of the next revolution in cancer treatment? Send your resume to careers@1. Role Title:Analyst – Marketing (Brand Executive)2. Department/Function:Commercial & Market Access3. Reporting Structure:Reports to: Commercial & Market AccessDirect Reports: NA4. Role Summary:The Brand Executive will support the development and strengthening of Immuneel’s corporate and product brand by creating engaging, science-based content across print and digital platforms. The role involves contributing to marketing campaigns, developing high-quality scientific and promotional materials, supporting product launches, and representing the company at clinical conferences.We seek a self-driven, enthusiastic professional with strong scientific understanding, excellent communication skills, and the ability to thrive in a fast-paced environment.5. Key Responsibilities:Develop clear, consistent, and impactful content in close collaboration with internal stakeholders.Contribute to shaping brand identity for novel products and support brand-building initiatives.Participate in creating and executing launch plans for domestic product launches.Work with Key Opinion Leaders (KOLs) to co-develop promotional and educational campaigns.Build deep insights into the patient journey to support the design of patient service programs.Maintain strong scientific understanding of Immuneel’s products, therapeutic areas, and market landscape.Lead campaign management, including planning, content creation, and tracking effectiveness using marketing metrics.Write and coordinate scientific and promotional materials such as brochures, posters, articles, and flyers.Develop, manage, and update content for company and product websites; familiarity with SEO tools is advantageous.Support digital and social media communication strategies aligned with brand objectives.6. Primary Objectives:External:Engage with KOLs, and senior management across strategic hospital accounts.Internal:Collaborate closely with CEO’s Office, Clinical Development, Medical Affairs, R&D, and other cross-functional teams.7. Competencies Required:Technical Competencies:Scientific & Medical Communication: Ability to interpret complex scientific data and communicate it clearly.Brand & Campaign Management: Experience planning and executing multi-channel marketing campaigns.Content Development: Skilled in developing scientific, promotional, and digital content.Digital Marketing & SEO: Working knowledge of content management systems, website analytics, and SEO principles.KOL Engagement: Experience collaborating with clinicians and scientific experts.Market Insights & Patient Journey Mapping: Ability to apply insights to marketing and patient support strategies.Project Management: Strong planning, multitasking, and execution capability.MS Office & Creative Tools: Advanced proficiency in MS Office; familiarity with Canva/Adobe Suite is a plus.Conference & Event Coordination: Experience supporting scientific and medical conferences.Soft Skills: Excellent written and verbal communication.Strong attention to detail and accuracy.Creative thinking with an ability to simplify complex science.Effective cross-functional collaboration and stakeholder management.Self-driven, proactive, and accountable.Strong analytical and problem-solving skills.Ability to thrive in a fast-paced, evolving environment.High energy, resilience, and a positive attitude.8. Qualifications:Postgraduate degree (MBA preferred) with 3+ years of experience in marketing high-value products.Experience in oncology, rare diseases, or advanced therapeutics is mandatory.9. Working Conditions:Role Type: Contract role and OnsiteWork Hours: 9:00 AM to 6:00 PM for the General ShiftTravel Requirements: YesBase Location: Immuneel Therapeutics Private Limited, 8th Floor, Mazumdar Shaw Medical Center, Narayana Health City, Bommasandra Industrial Area, Bangalore - 560099
Job Title
Analyst – Marketing