Job Title

We are looking for a Performance Marketing Fresher who is sharp, analytical, and eager to learn how to run high-performing ad campaigns on Meta, Google, and other paid platforms. This role is ideal for someone who enjoys numbers, creativity, and problem-solving, and wants to build a strong foundation in digital advertising.Responsibilites• Assist in setting up Meta Ads and Google Ads campaigns across multiple industries• Research target audiences, interests, demographics, and competitor ads• Write ad copies, headlines, hooks, and variations for testing• Coordinate with designers and video editors to produce ad creatives• Monitor daily performance metrics: CPC, CTR, CPM, CPL, ROAS• Prepare structured performance reports for clients and internal reviews• Analyse campaigns to identify what worked, what didn’t, and why• Help manage lead forms, landing page flows, and WhatsApp/CRM integrations• Support optimisation tasks such as budgeting, audience refinement, and creative testing• Maintain campaign sheets, naming conventions, and internal trackers• Perform regular A/B tests and document outcomes for learning• Stay updated on platform changes, ad trends, policies, and new features• Follow Profitcast’s internal SOPs for campaign setup, optimisation, reporting, and client communication