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Position Title –Category Head (Senior Manager/Assistant General Manager-Marketing) -Cooking Platform Location – Bengaluru (Corporate Office)Total Experience -10 Years (Minimum 2 to 5 Years in Sales & 5 to 8 Years in Handling Product Management of Cooking Platforms (Chimneys / Kitchen hoods) at a national role is compulsory).Qualification – MBA (Full-time is compulsory) Reporting to-: Senior General Manager- Marketing. Team Handling - Yes (Approximately 2 Product Manager will report on this role)Languages Known- English, HindiIndustry- FMCD /FMCG/Consumer Durable/FMEG/Candidates having experience in small appliances (Cooking Platform) will be must.Key Responsibilities: -Category Strategy: Develop and execute a comprehensive product category strategy, including product positioning, market segmentation, and pricing strategies to drive growth and profitability. Ensuring Price Laddering and Hygiene across operating channels. Product Development: Oversee the entire product development lifecycle, from concept to market launch. Collaborate with R&D, design, Vendors and engineering teams to deliver high-quality and innovative products that meet customer needs. Drive new product launches and manage the life cycle of SKUs in the portfolio. New Product Development (NPD) & Innovation- Manage full NPD lifecycle from concept to market launch for categoryStrategic Planning & P&L Ownership: Own top-line growth and drive category margin improvement. Drive sub-category x channel x region performance. Participate in trade spending planning.Marketing Strategy & Campaigns- Plan product lineups, pricing strategies, and campaigns. Ensure execution and visibility of brand campaigns.Inventory Management: Slow Moving and Exit roadmapPromotion Intervention- Working closely on promotions and schemes to make the campaigns and products successful. Communication: Ensuring content/communication across the board on products, including in the digital space, is in line with stated objectives.Team Leadership & Cross Functional Collaboration- Manage project ambiguity, complexity, and interdependence in an organized and structured way and willing to do what it takes to make our product successful. Liaise with R&D, Procurement, Supply Chain, Media Agencies, Customer ServiceProduct training and development of product knowledge to the sales team Market Analysis- Be the subject matter expert for the assigned products through research in the latest trends, competitor analysis & market information. Be updated with competition trends through competition benchmarking, competition marketing activities, new launches, schemes, pricing, service etc.Insights through Consumer/Market research on the category leading to input for new product introduction- Perform customer research along with research agencies, feedback, usage analytics, and competitive analysis to identify new product/current product requirements.Consumer Insights & Brand Health Tracking- Analyze ROI, assortment, stock availability, satisfaction, and sell-through. Conduct consumer insight studies via partners. Regularly update senior leadershipMarket Share Monitoring and action thereof Maintain the Vitality Score for the New Product LaunchesRemarks-Experience in a Product company is Mandatory. The Service Industry will not be considered. Manufacturing & Home Appliances (focus: cooking ranges > ₹500 Cr revenue)Sales Experience is Compulsory in the previous experience. Travel requirements as per business as required. Excellent communication skills (in English and fluency in the local language may also be helpful). Strong commercial awareness. Looking for a stable candidate (Frequent job changes will not be considered) Team Handling Experience is Compulsory. Proven experience in product management is a must Strong analytical skills and data-driven thinking