Job Title

We are seeking an experienced Technical Content Writer to join our marketing team with software services background. This role requires a unique blend of deep technical understanding and the ability to craft compelling, marketing-focused narratives. You will be a key player in shaping how our technological advancements are communicated and perceived, turning complex information into clear, persuasive content that attracts and retains customers.Objectives of this Role- Produce high-quality technical content that drives traffic, boosts engagement, and enhances brand awareness. - Translate complex technical concepts and product details into simple, polished, and engaging marketing materials. - Utilize SEO best practices to improve the online visibility and search rankings of technical content. - Collaborate with cross-functional teams to ensure all content is accurate, consistent, and aligned with marketing strategies and product releases.Responsibilities- Develop and create a variety of technical and marketing content, including: - Well-researched blog posts and articles - In-depth whitepapers and case studies - Website copy and landing pages - Email campaigns, newsletters, and social media copy - Video scripts, webinars, and other multimedia content - Research industry-related topics and gather information from subject matter experts (SMEs), such as engineers and product managers, to ensure technical accuracy. - Optimize all content for search engines (SEO) using keyword research and industry best practices. - Edit and proofread content to ensure clarity, grammar, consistency in style, and adherence to the company's brand voice. - Manage content calendars and meet deadlines in a fast-paced environment. - Analyze content performance metrics (e.g., website traffic, engagement) and use data-driven insights to refine future content.Required Skills and Qualifications- Proven experience as a Technical Content Writer, Content Writer, or similar role, preferably in a technical field. - Exceptional writing, editing, and proofreading skills, with a strong command of grammar and an ability to translate complex information into user-friendly language. - Strong understanding of SEO principles and digital marketing strategies. - Proficiency with Content Management Systems (CMS) like WordPress and familiarity with analytics tools. - Excellent communication and collaboration skills to work effectively with cross-functional teams and external experts. - Strong research skills and attention to detail. - Bachelor's degree in Technical Writing, English, Journalism, Communications, Computer Science, or a related field (preferred).Preferred Qualifications- A portfolio of published technical articles or marketing content samples. - Experience with documentation tools such as Confluence, Jira, or Markdown. - Basic knowledge of design tools for creating simple visuals, charts, or infographics is a plus.