Job Title

Role Overview :We are looking for a Mobile App Product Manager to own and scale The Sleep Company’s Android & iOS apps. This role will drive app-led growth, conversion, retention, and engagement, working closely with growth, tech, design, CRM, and business teams.You will be responsible for end-to-end product ownership from discovery and roadmap to execution, measurement, and iteration.Key Responsibilities :Product Ownership & Strategy- Own the mobile app product roadmap aligned to business goals (GMV, conversion, repeat, LTV). - Define clear success metrics (North Star, input vs output metrics). - Identify opportunities to shift users from web/marketplace to app and increase app stickiness.Growth & Conversion- Drive app conversion rate optimization across PDP, PLP, checkout, login, and payment flows. - Partner with performance, retention, and CRM teams on: - App-only offers - Personalization - Push, in-app, WhatsApp deep links - Own experimentation (A/B tests) with fast learning loops.User Experience & Engagement- Improve first-time user experience (FTUE) and onboarding. - Build features to improve repeat rate, frequency, and app MAU/DAU. - Work closely with design to ensure high-quality UX aligned to brand standards.Execution & Delivery- Translate business problems into PRDs, user stories, and acceptance criteria. - Work with engineering teams to ensure on-time, high-quality delivery. - Manage trade-offs between speed, quality, and tech debt.Analytics & Insights- Deeply analyze user behavior using tools like Firebase, GA, Mixpanel, Clevertap (or equivalent). - Monitor funnels, cohorts, feature adoption, crashes, and performance metrics. - Drive decisions using data, not opinions.Stakeholder Management- Act as the single owner for the mobile app across business, tech, growth, and operations. - Communicate roadmap, priorities, and outcomes clearly to leadership.What Success Looks Like (12 Months) :- Improved repeat purchase rate and app retention cohorts. - Faster experimentation and cleaner release cycles. - App becomes a core growth and retention lever, not just a channel.Required Skills & Experience :- 4–7 years of Product Management experience (consumer tech / D2C strongly preferred). - Strong understanding of mobile app funnels and growth levers. - Hands-on experience with: - App analytics - A/B testing - Feature experimentation - Ability to balance business outcomes with user experience. - Excellent communication and stakeholder management skills.Good to Have :- Experience in D2C, retail, or omnichannel brands. - Experience working with CRM, loyalty, or subscription features. - Exposure to quick commerce or marketplace integrations.