Job Title: Senior YouTube Partnerships & CMS Integration ManagerLocation: Andheri east, Mumbai (On-site)⸻Role Overview:We are a YouTube MCN looking for a senior, well-networked professional who can build, onboard, and scale partnerships across creators, content owners, vendors, and catalogues. This role is critical to expanding our CMS-linked ecosystem, driving revenue, and strengthening our YouTube operations.The ideal candidate brings existing industry relationships, deep understanding of YouTube CMS / Content ID, and the ability to onboard partners end-to-end — from deal closure to technical integration.⸻Key Responsibilities:Partnerships & Business Development• Identify, pitch, and onboard content partners, labels, studios, aggregators, and catalog owners• Leverage existing relationships to bring ready catalogues into the MCN• Negotiate commercial terms (rev-share, licensing, exclusivity, territory, duration)• Build long-term strategic partnerships with creators, vendors, and IP ownersYouTube CMS & Onboarding• Oversee onboarding of partners and catalogues into YouTube CMS / Content ID• Ensure accurate metadata, asset structuring, ownership rules, and policies• Coordinate with internal CMS, rights, and operations teams for smooth integration• Troubleshoot CMS-related issues (claims, disputes, conflicts, monetization errors)Vendor & Ecosystem Management• Onboard and manage technology vendors, music distributors, rights management partners• Evaluate vendors for scalability, compliance, and monetization efficiency• Act as the primary point of contact between partners and internal teamsStrategy & Growth• Develop onboarding playbooks and scalable processes for partner acquisition• Track performance of onboarded catalogues (claims, revenue, disputes, growth)• Identify new revenue opportunities via catalogue expansion, platform features, and formats⸻Required Experience & SkillsMust-Have• 6–10+ years experience in YouTube MCN, music label, digital media, or rights management• Strong working knowledge of YouTube CMS, Content ID, asset types, policies, and monetization• Proven ability to bring existing partners / catalogues (not just prospect)• Experience negotiating content licensing and revenue-sharing deals• Strong network across creators, labels, studios, and digital rights ownersGood-to-Have• Experience onboarding music, film, TV, or regional language catalogues• Familiarity with copyright law, takedowns, disputes, and claims management• Experience working with global or multi-territory catalogues• Prior experience at a YouTube Partner Manager, MCN, label, or aggregator⸻Key Success Metrics• Number and quality of partners & catalogues onboarded• CMS readiness and accuracy of assets• Revenue growth from onboarded catalogues• Reduction in disputes, conflicts, and onboarding time• Strength and retention of partner relationships⸻Reporting Structure• Reports to: Head of MCN / Digital Partnerships• Works closely with: CMS Ops, Rights Management, Finance, Legal, Creator Success⸻Ideal Candidate Profile• Senior, credible industry professional with ready relationships• Comfortable operating at both business and technical CMS levels• Strong negotiator who understands both creator needs and platform compliance• Entrepreneurial mindset — able to build pipelines, not just manage them
Job Title
Youtube Partnerships and CMS Integration manager