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Job Title: Adobe Analytics DeveloperJob Location-PAN IndiaExperience Required-6-9 YearsChoosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.Your Role As anAdobe Analytics Developer , you will architect and implement robust web/app analytics solutions that power data‑driven decision making. You’ll translate business requirements into scalable tracking designs, implement tags viaAdobe Tags (Launch)/Adobe Experience Platform Web SDK , validate data quality end‑to‑end, and enable stakeholders with accurate, timely insight inAnalysis Workspace . In this role you will play a key role in: Solution Design & Governance Convert KPIs and user journeys intotracking plans/SDRs(eVars, props, events), map toXDM/AA variables , define report suites/virtual report suites, and setprocessing rules& classifications. Tagging Implementation (Web & Mobile) Implement and maintain analytics viaAdobe Tags (Launch)extensions,AEP Web SDK / Edge Network ,AppMeasurement(where applicable), and mobile SDKs; ensure performant, privacy‑safe beaconing. Validation, QA & Data Quality UseAdobe Experience Platform Assurance (Project Griffon) , Adobe Debugger, Charles/Fiddler, network inspectors, and sandbox environments to validate events, context data, and variable mappings; establish automated checks and alerting. Workspace Enablement & Insights Readiness Build foundationalsegments, calculated metrics, and panels ; curate components for business users; manageData Warehouse/Data Feedsfor downstream modeling and BI. Personalization & MarTech Integration Integrate Analytics withAdobe Target(A4T),AEP RTCDP/Journey Optimizer , consent tools, and key destinations; ensure consistent identity stitching and taxonomy across platforms. Compliance, Privacy & Consent Implement consent gating, IP obfuscation, and data minimization; partner with security/legal to adhere toGDPR/CCPA/DPDPand internal data policies. Monitoring & Optimization Maintain version control, environments, and release pipelines; monitor volume/anomalies, manage bot rules & internal traffic filters; continuously improve tracking coverage and reliability.Your Profile Experience:3–7 years in digital analytics/MarTech; 2+ years hands‑on withAdobe Analyticsimplementation andAdobe Tags (Launch)/AEP Web SDK . Mindset:Detail‑oriented, documentation‑driven, with a bias for automation, testing, and data quality. Collaboration:Comfortable partnering with product, engineering, marketing, data science, and privacy teams. Communication:Can translate technical tracking into clear business insights and actionable recommendations.Top 5 Technical Skills Adobe Analytics Fundamentals Mastery ofeVars, props, events , report suites,processing rules , classifications,segments ,calculated metrics , andAnalysis Workspacebest practices. Tag Management & SDKs Proficient withAdobe Tags (Launch) ,AEP Web SDK / Edge Network ,AppMeasurement(web/app), mobile SDKs; strong grasp ofdata layer design (JSON/XDM)and event/data mapping. Debugging & QA Tooling Hands‑on withAEP Assurance (Project Griffon) , Adobe Experience Platform Debugger, network tools (Chrome DevTools,Charles/Fiddler ), sandbox testing, and automated validation. JavaScript & Implementation Engineering SolidJavaScriptfor custom rules, extensions, and data layer enrichment; understanding of SPA frameworks (React/Angular/Vue) routing and eventing implications on analytics. Data Pipelines & Integrations Experience withData Feeds/Data Warehouse exports , S3/BigQuery/Snowflake pipelines, BI handoffs; working knowledge ofA4T (Analytics for Target)and integrations withAEP/Target/CJA .Nice-to-Have (Plus) Customer Journey Analytics (CJA) , schema design, and connections. Privacy/Consent platforms(OneTrust, TrustArc) and IAB TCF handling. CI/CD & DevOpsfor tag deployments, Git, and environment strategy. Testing frameworks(Cypress/Playwright) and analytics validation in CI. Performance & SEO basicsto ensure analytics doesn’t degrade UX.What you'll love about working here You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. At Capgemini, you can work on cutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges.Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.