Job Title

Packaging Designer – D2C / Wellness Brand (On-site, Noida) Location:G-118, Sector-63, Noida (On-site only) Experience:2–4 years (Packaging-focused) Brand:DIRTS (under Apex Advertisers)About DIRTS DIRTS is a fast-growingD2C wellness and lifestyle brandunderApex Advertisers , known for creating innovative products likeFoot Alignment Socks, Barefoot Socks, TENS Massagers, Winter Socks, Gloves , and more. We sell acrossour own website and marketplaces , so packaging isn’t just a box – it’s thefirst touchpoint of the brand . We’re now looking for adedicated Packaging Designerwho can own our product packaging end-to-end withminimal hand-holding .Role Overview This role is for someone who lives and breathespackaging design , not just social media posts. You’ll be responsible for turning product ideas intoprint-ready, premium-looking boxes, sleeves, labels and insertsthat are clear, conversion-focused and aligned with our brand. You should be comfortable: Working from arough briefand turning it into a sharp concept Doingdeep researchon the product, category and competitors before designing Managingdielines, print specs and vendor readiness Designing for bothonline listing imagesandoffline unboxing experience Experience withAI tools (for mockups, concept exploration, layout variations, etc.) is a big plus. What You’ll Do 1️⃣ Research & Strategy (Very Important)Studycompetitor packaging(India + international) in wellness / D2C categories. AnalyseAmazon / marketplace listingsto understand what kind of packaging stands out on thumbnails and PDPs. Understand thetarget audience, key benefits, pain points and claimsbefore starting the design. Suggestcopy direction, icon ideas and information hierarchybased on your research.2️⃣ Packaging Design & LayoutDesignboxes, sleeves, labels, stickers, inserts, thank-you cards, combo packs , etc. for multiple SKUs. Createfront, back and side panel layoutswith clear hierarchy – benefits, usage, ingredients/details, claims, certifications, icons, etc. Ensure designs areprint-readywith proper dielines, bleeds, margins, and fold marks.3️⃣ Print & Production ReadinessPrepare final artwork inCMYKwith correct resolution and export settings. Coordinate withprinters/vendorsfor proof checks, color corrections and minor adjustments. Suggest suitablefinishes and materials(matte, gloss, foiling, embossing, spot UV, etc.) based on budget and use-case.4️⃣ Brand & Visual ConsistencyMaintain aconsistent visual languageacross all product lines while giving each SKU its own identity. Work closely with the founder/marketing team to align packaging withpositioning, target audience and USPs . Create3D mockups / presentation visualsfor internal approvals and marketplace listings.5️⃣ AI & Smart Workflows (Plus Point)UseAI tools(e.g. Midjourney, Stable Diffusion, mockup generators, layout suggestion tools, etc.) to: Explore faster concept variations Generate moodboards or visual directions Speed up mockups and presentation-ready visuals Continuously experiment withsmarter, faster ways of workingwhile keeping final control in Illustrator/Photoshop.Tools You Should KnowMust-have:Adobe Illustrator Good to have: Adobe Photoshop, any 3D/mockup tools Bonus: Comfort withAI design tools / prompt-based explorationYou’re a Great Fit If You…Have2–4 years of experienceas aPackaging Designer(D2C / FMCG / Beauty / Wellness / Food / Pharma preferred). Can showstrong packaging workin your portfolio – not just social media posts. Naturally doresearch before designing– you enjoy checking competitors, reading product pages / reviews, and understanding the category. Understand basics ofprint production(CMYK vs RGB, bleeds, margins, dielines). Can handle a project fromrough idea → research → concept → iterations → print-ready fileswithout continuous spoon-feeding. Are comfortable workingon-site at G-118, Sector-63, Noidawith the core team. Can clearly explain your design thinking — why this layout, copy hierarchy, color, icon, etc. Are organised, reliable, and can manage multiple SKUs and revisions at a time.Why Work With DIRTSYour work will beseen, touched and unboxedby thousands of customers monthly. Directly work with theFounder and core marketing teamon real products, not just concepts. Chance toshape the visual identityof a growing D2C wellness brand. Freedom toexperiment with AI and new tools , as long as the output is sharp and on-brand.How to ApplyKindly fill this form