Role OverviewThe Launch Success Manager will be responsible for ensuring that every new CultStore EBO delivers its full business and brand potential from day one of operations.This high-ownership role coordinates cross-functionally with Projects, Operations,Merchandising and Marketing, and is accountable for creating and executing astructured “Day 0 to Day 30/60/90” launch playbook for new stores.Key Responsibilities● Own the end-to-end launch readiness for new EBO stores – from handover ofsite till successful stabilization of the store’s first 90 days of trade.● Create and run a standardized launch playbook covering VM, assortment,pricing, staff readiness, marketing, and local community activation for each newstore.● Analyse previous store performances to improve and finalize store layout, keycategories, hero products and opening inventory weeks in advance of launch.● Define and track pre-opening and post-opening KPIs to measure launch success.● Conduct structured pre-opening checks to ensure all customer touchpoints arelaunch-ready.● Partner with HR/training teams to ensure staff hiring, induction, product trainingand service rituals are completed before opening.● Coordinate with Marketing to drive awareness and footfall.● Deep-dive into performance of each new store during the stabilization period;drive corrective actions as required.● Build and continuously improve a repository of best practices, checklists andtemplates for new store launches, based on learnings across cities and formats.● Provide structured feedback to central teams (Category, VM, Design, Projects,CX, Tech) on customer insights and operational gaps identified during launches.● Prepare clear MIS and launch review dashboards for leadership, summarizingperformance vs. targets and key action points for each new store.Key KPIs for this role● Launch readiness & compliance● Traffic & conversion● Sales & productivity● Inventory & merchandising health● Customer & brand metrics● Process & learning velocityCandidate Profile● 3–5 years in fashion/sports/lifestyle retail/e-commerce with hands-on new storelaunches or multi-store/e-commerce operations● Education: Bachelor’s degree required (Master’s degree optional)● Strong grip on retail metrics and comfort with data-driven decisions.● High ownership, on-ground problem solving, and ability to work cross-functionallyand manage multiple stakeholders.● Excellent communication, analytical skills and willingness to travel and be on-ground during pre-opening and launch periods.What We Offer● Chance to shape the new-store launch engine for a fast-growing fitness brand.● High-visibility role with direct impact on topline and customer experience● Performance-driven, fast-paced environment combining consumer, brand andtech-led execution.
Job Title
Launch Success Manager