Job Title: Senior Manager Brand MarketingLocation:Okhla Key Responsibilities ·Own and evolve Clensta’sbrand positioning, messaging, and tone of voice ·Lead brand campaigns, product launches, and seasonal narratives ·Build and scale a high-impact influencer ecosystemDesign long-term creator partnerships (not one-off barter deals) ·Lead influencer campaign strategy, briefs, negotiations, and ROI tracking ·Identify emerging creators, formats, and platforms early ·Define Clensta’ssocial media strategyacross Instagram, YouTube & emerging platforms ·Oversee content calendars, formats, and storytelling frameworks ·Work with internal teams and agencies to execute high-quality content ·Mentor and manage interns, executives, and agency partners ·Collaborate with performance marketing to align brand & growth goals ·Work closely with product, R&D, and regulatory teams for accurate communication ·Own brand marketing budgets and timelines ·Monitor category trends, consumer insights, and competitor strategies ·Track brand health metrics (awareness, trust, consideration) ·Use data, social listening, and creator insights to refine strategy ·Present clear brand performance reports to leadership Who Should Apply ·3–5 years of experience in brand marketing, influencer marketing, or content-led growth ·Prior experience in D2C, beauty, skincare, or wellness brands ·Proven ability to build creator-led brand narratives ·Strong understanding of Instagram, YouTube & influencer ecosystems ·Experience working with founders and senior leadership ·Strategic thinker with hands-on execution capability ·Excellent communication and stakeholder management skills
Job Title
Senior Manager Brand Marketing