We’re launching a consumer tech product. You will own profitable growth end-to-end: acquisition, monetization, pricing, and retention. We want someone sharp who has already driven successful app/ consumer product launches and can scale based on data.Sucess in specified period· Tracking + attribution + dashboards live (event schema, cohorts, ROAS/LTV by geo & channel).· Soft launch → iterate → scale with clear thresholds (CPI, retention, payback).· Monetization & pricing experiments running (ads + IAP) with measurable ARPDAU/ARPU uplift.Location: Remote | Markets: US, India, and other countriesType: Contract (Fixed), Part TimeFocus: UA + Monetization + Pricing + Analytics (P&L mindset)What you will doRevenue & ROAS· Own growth targets: ROAS, LTV, ARPDAU/ARPU, retention, and payback period.· Build a simple unit-economics view (CAC vs LTV) to guide scale decisions.User acquisition (UA)· Run Google App Campaigns + Meta (and later Apple Search Ads); optimize to in-app events, not just installs.· Drive a weekly creative testing loop: concepts, hooks, variants, learnings.Monetization & pricing· Design ad strategy (rewarded/interstitial, placements, frequency caps) without hurting UX.· Own pricing tiers by country, bundles/promos, and A/B tests to improve conversion and ARPU.TG & market insight· Translate target audience insights into positioning, store listing, creatives, and geo rollout plan.· Competitive checks + rapid experiments to find scalable channels and segments.What we are looking for· 3+ years in growth/performance/monetization for mobile apps or games (consumer).· Proven launches: you can share metrics and learnings (CPI, retention, ROAS/LTV, ARPU).· Hands-on with Google Ads (App Campaigns), Meta Ads, Firebase/GA4; Appsflyer/Adjust is a plus.· Strong analytical + business judgment; excellent Excel/Sheets; high ownership and clear communication.To apply: Send your resume and a short case study (1-2 paragraphs) of your best launch, through e-mail on: portonovo.work@
Job Title
Business Growth Manager - Tech App - Remote