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Job Description: Product Manager (App & Web) – GIVA Job SummaryAs aProduct Manager at GIVA , you will be the architect of the digital shopping experience across our mobile app and website and co-own product lifecycle. Your mission is to bridge the gap between fine jewelry and a seamless tech experience. You will own the key performance metrics across the entire user journey, from the moment a user lands on our platform to the final checkout and beyond.Key Responsibilities1. Funnel Ownership & OptimizationYou will be responsible for moving the needle on critical growth metrics:Top of Funnel (Acquisition & Discovery):Improve landing page conversion, optimize search/filter functionality, and enhance the "window shopping" experience. Mid-Funnel (Engagement & Intent):Own the Product Display Pages (PDP) and Listing Pages (PLP). Drive "Add to Cart" rates through better storytelling, high-quality imagery tech, and social proof. Bottom Funnel (Conversion & Retention):Streamline the checkout process to reduce drop-offs, optimize payment gateway success rates, and implement post-purchase features to drive repeat builds.2. Strategy & RoadmapAnalyze user behavior data (using tools like Mixpanel, Clevertap, or GA4) to identify friction points. Translate customer pain points and business goals into a prioritized product backlog. Define the "Why" behind every feature, ensuring it aligns with GIVA’s goal of becoming the go-to destination for everyday fine jewelry.3. Execution & Cross-Functional CollaborationDesign:Work with UI/UX designers to create intuitive, "jewelry-first" interfaces that evoke emotion. Engineering:Write clear, concise PRDs and user stories. Lead sprint planning and UAT to ensure high-quality releases. Marketing/Growth:Collaborate on seasonal campaigns, loyalty programs, and personalized notification strategies.Required Skills & QualificationsExperience:2–3 years of hands-on Product Management experience, specifically inB2C E-commerce or D2C brands . Data Fluency:Strong ability to query data and derive insights. You should be comfortable with A/B testing frameworks and funnel analysis. Tech Savvy:Deep understanding of App (iOS/Android) and Web ecosystems. Familiarity with Agile methodologies and tools likeJIRA and Confluence . Experience with retention tools (e.g., WebEngage, MoEngage) and referral programs. Previous experience in a fast-paced startup environment.Key CompetenciesExtreme Ownership:You treat the GIVA app as your own business. Speed over Perfection:You believe in shipping fast, learning, and iterating. Analytical Rigor:You don't make decisions based on "gut feeling" alone; you back them up with numbers. Communication:Ability to explain complex technical trade-offs to non-technical stakeholders.