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Job Title


Social Media Content Director


Company : Beco


Location : Mumbai, Maharashtra


Created : 2026-01-31


Job Type : Full Time


Job Description

Content Creator Lead (Scripts and Direction)About BECOBECO is a revolutionary home care brand dedicated to sustainability and eco-friendliness. Our plant-based, bamboo-based products are highly effective and 100% chemical-free, offering environmentally conscious solutions without compromising on quality. As a direct-to-consumer (D2C) brand, we are on a mission to make the world a better place, one home at a time.About the roleWe’re looking for an Creative Content Director to support the planning, execution, and delivery of branded content across platforms. Experience level 2-3 years.This is a hands-on execution role for someone who understands how content is brought to life — from scripts and prep to shoot-day coordination and post-production feedback. You’ll work closely with creators, editors, and internal teams to ensure content is executed smoothly and aligned with the brand vision.Key Responsibilities1. Content Execution, Scriptwriting & Direction* Draft clear, engaging scripts for social media content, including Reels (hooks, body, CTA)* Translate product benefits and sustainability messaging into compelling, scroll-stopping formats* Ensure shoots are executed as per approved scripts and shot plans* Support on-set direction by guiding creators on tone, delivery, framing, and pacing* Reduce reshoots and edit rework through strong preparation and clear direction* Maintain consistent brand tone, delivery, and visual quality across content2. Shoot & Production Efficiency* Support on-time execution of shoots with minimal delays* Improve turnaround time from shoot completion to first edit* Ensure smooth coordination between creators, editors, and internal teams3. Creator & Talent Management* Support creators and on-camera talent to deliver confident, natural performances* Improve creator satisfaction through clear briefs and actionable feedback* Reduce dependency on multiple retakes through better preparation and direction4. Post-Production & Delivery* Provide clear, structured feedback on edits to minimize back-and-forth* Ensure final content is delivered on time and meets brand expectations* Maintain quality consistency across campaigns and ongoing content5. Team & Process Contribution* Content Lead / Director in improving shoot workflows* Help document best practices for shoots, direction, and post-production* Contribute ideas to improve execution speed and output quality6. Learning & Growth* Build a strong understanding of brand voice and visual direction* Independently manage small shoots or content batches over time* Progress toward owning end-to-end execution of select content piecesRequirements• 2–5 years of experience in end to end video content management• Preferable experience in mass scale short form video content production• Practical understanding of Instagram & YouTube algorithms• Experience working with creators, editors, or in-house content teams• Comfort with fast turnarounds and rapid experimentationBonus Points• D2C, lifestyle, or sustainability brand experience• On-camera experience or shoot coordination and direction experience.• Basic understanding of performance marketing contentWhat Success Looks Like• Consistent flow of high-quality video content• Improved retention and engagement on Reels/Shorts• Clear, repeatable formats that scale• Strong collaboration with creative and growth teamsWhy Join Beco• High ownership, low bureaucracy• Direct impact on brand growth• Creative freedom to test and scale formats• Work on a mission-driven brand with real-world impact.Company Website - Bamboo Products: Buy Sustainable & Eco-friendly Product Online | BecoLinkedIn - (6) Beco: About | LinkedIn