Job Title

Hiring For: Media Planning Manager (Offline & Integrated Planning)We are seeking a detail-oriented and analytical Media Planning professional with strong experience in offline planning and exposure to integrated media solutions. The ideal candidate will be client-facing, data-driven, and capable of managing end-to-end media planning and execution.Experience Requirement- Minimum 2+ years of relevant experienceKey Expectations:- Minimum 2+ years of experience in Offline Media Planning - Ability to manage client expectations with strong verbal and written communication skills - Strong data handling and analytical capabilities to derive actionable insights - Clear understanding of competitive and market analysis - High level of accuracy and attention to detail - Exposure to Digital and Integrated Media PlanningRoles and Responsibilities- Develop and manage Integrated Media Plans across offline and digital platforms - Execute end-to-end media planning and implementation - Conduct competition and market analysis to support strategic recommendations - Collaborate with internal teams and clients to ensure smooth execution of media plans - Leverage data and research tools to generate insights and optimize media performanceTools and Software (Working Knowledge Required)- UMI (BARC), TGI, GWI, IRS - Basic understanding of digital platforms such as DV360, Google Ads, Meta, and SimilarWebClient Interaction- This is a client-facing role requiring strong stakeholder management skillsPreferred Experience- Background in Advertising or Media Agencies - Experience working with FMCG clients - Exposure to Integrated Planning