Job Title

Experience:7–12 years of experience in pharmaceutical marketingMinimum 3–4 years in a Product Manager / Senior Product Manager roleExperience in handling therapeutic portfolios, team leadership, and key account strategy is essentialExperience with product launches, line extensions, and lifecycle planning preferredJob Responsibilities:Lead the strategic planning and execution of marketing activities across multiple brands / therapy areasDrive portfolio growth, new product introduction, and mature brand revitalizationOversee development and implementation of brand marketing plans, promotional campaigns, and tactical programsGuide the creation of visual aids, digital campaigns, and customer engagement materialsBuild and mentor a team of Product Managers and drive performance managementLead brand forecasting, budgeting, and resource allocation to ensure optimal ROICollaborate cross-functionally with Medical, Regulatory, Sales, Analytics, and Compliance teams to deliver integrated strategiesIdentify and manage external vendors, agencies, and KOLs for execution excellenceEstablish frameworks for Key Account Marketing, institutional engagement, and private hospital strategyPartner with sales leadership to align field force training, deployment, and customer segmentationDevelop and oversee CME programs, congress participation, and HCP engagement initiativesLead lifecycle planning, including line extensions, new indications, and pricing strategyMonitor market trends, competitor activity, and derive actionable insights for strategic pivots