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Job Title


Social Media & Community Manager (X/Twitter & Utility Token Focus)


Company : Basil Health


Location : kolkata,


Created : 2026-02-22


Job Type : Full Time


Job Description

Job Description: Social Media & Community Marketing Manager  Overview  Welcome to Basil Health — where Neuroscience meets Artificial Intelligence to redefine mental wellness.  We are a neurotechnology startup pioneering evidence-based, measurable mental well-being through EEG + AI-powered insights into stress, focus, anxiety, and relaxation. Our mission is simple yet revolutionary: to make mental wellness measurable, personalized, and affordable — helping individuals and organizations cut costs on ineffective or unproven wellness programs.  By combining AI analytics, neuroscience, and biofeedback, Basil Health empowers people to understand what truly works for their mind, optimizing outcomes while reducing wasteful spending on generic wellness solutions.  Validated by global institutions such as the Indian Army, IIT Kanpur, IIT Mandi, the University of Maryland, and Michigan State University, Basil Health is building the next era of neurotech-driven, cost-efficient cognitive wellness.  Role Overview  We are hiring a Social Media & Community Marketing Manager to lead social media and community growth for our EEG-based mental wellness application and its utility token. The role is focused on education, trust-building, and ethical engagement, not speculation or trading hype.  A strong familiarity with marketing on X (Twitter) is essential, as X will be the primary platform for token education, narrative building, and community interaction.  Key Responsibilities You will own and execute the social media presence across X (Twitter) and supporting platforms, ensuring consistent, compliant communication around token utility, wellness features, and community participation. The role involves translating complex token mechanics into simple, non-financial explanations, managing community conversations, and maintaining a respectful, misinformation-free environment.  You will plan and publish educational content, feature announcements, and engagement campaigns, while working closely with product, design, and compliance teams to ensure messaging accuracy. You will also monitor performance metrics, community sentiment, and feedback, using insights to continuously refine content and engagement strategy.  Must-Have Skills  Strong experience marketing on X (Twitter), including:  Writing high-engagement threads  Explaining complex topics simply  Community interaction and moderation  Understanding X-native growth mechanics  Proven ability to communicate utility token concepts without financial or speculative language  Excellent written communication and storytelling skills  Experience managing online communities with clear rules and moderation standards  Ability to collaborate with product, legal, and compliance teams  Strongly Preferred  Experience with Web3 products using utility tokens (not meme or trading-focused tokens)  Prior work in wellness, health-tech, fintech, or other regulated environments  Familiarity with Discord and/or Telegram community management  Comfort working with content calendars, analytics tools, and performance reporting  Nice to Have   Background or interest in mental wellness, psychology, or behavioral science  Experience launching or scaling early-stage Web3 or SaaS products  Experience managing global audiences across jurisdictions  What This Role Is Not  Not price or trading promotion  Not influencer shilling  Not speculative or investment marketing  Not medical advice communication  Success Indicators  Clear and consistent token utility narrative on X  High-quality engagement focused on participation, not speculation  Growing, well-moderated community with strong trust signals  Zero compliance or policy issues related to token messaging  How to Apply   Please share to / :  X (Twitter) accounts or campaigns you’ve managed   Examples of educational or community-focused content  A short note on how you would explain a utility token to a non-crypto user