Job Title

Job TitlePerformance Marketing Manager (D2C & Marketplaces) MIN EXP : 2–5 years of hands-on experience in performance marketing.Location New Delhi (On-site / Hybrid) CompanyDA RAKE LUXEZ– Luxury Perfume Brand About the Role DA RAKE LUXEZ is a premium perfume brand focused on building a strong D2C presence alongside leading marketplaces. We are looking for aPerformance Marketing Managerwho will take complete ownership of paid advertising acrossMeta, Google, Amazon, and Flipkart , with a clear focus onROAS, scalability, and profitable growth . This role isperformance-first , not social media posting or branding. Key ResponsibilitiesPaid Advertising & GrowthPlan, execute, and optimise paid campaigns on: Meta Ads (Facebook & Instagram) Google Ads (Search, Shopping, YouTube) Amazon Ads (Sponsored Products, Sponsored Brands) Flipkart Ads Manage daily budgets, scaling decisions, and campaign structure. Drive profitable ROAS while balancing growth and acquisition costs. Strategy & Funnel OwnershipBuild and optimise full-funnel strategies (cold, warm, remarketing). Improve conversion rates through landing page and offer insights. Plan offers, bundles, and promotions to increase AOV and repeat purchases. Creative & Testing DirectionGuide ad creatives by suggesting hooks, angles, messaging, and formats. Work with designers/content creators (no designing required). Test creatives aggressively and scale winning ads. Data, Reporting & OptimisationTrack KPIs such as ROAS, CPA, CTR, CPC, AOV, and conversion rate. Maintain daily and weekly performance reports. Identify underperforming campaigns and take corrective actions quickly. Marketplace PerformanceOptimise product listings and ads on Amazon & Flipkart for better visibility and conversions. Coordinate with operations/marketplace teams for stock, pricing, and promotions. What This Role Is NOTNot social media management or posting Not influencer marketing Not graphic designing or video editing Not brand-only marketing without performance accountability Required Skills & Experience2–5 years of hands-on experience in performance marketing. Proven experience running ads forD2C or e-commerce brands . Strong understanding of Meta Ads Manager, Google Ads, and at least one marketplace ad platform. Ability to analyse data and make budget decisions independently. Experience with beauty, lifestyle, FMCG, or luxury brands is a plus. Tools & Platforms (Good to Have)Meta Ads Manager Google Ads & Google Analytics Amazon Seller Central / Flipkart Seller Hub Shopify / D2C websites Excel / Google Sheets for reporting What We ExpectOwnership mindset (this is not a “just run ads” role) Comfort with budgets and accountability Clear communication and structured thinking Focus on long-term brand growth, not shortcuts What We OfferOpportunity to work with a growing luxury brand High ownership and decision-making power Competitive salary based on experience Performance-based growth opportunities How to Apply Please share: Your CV Platforms you have handled Approximate budgets managed Examples of performance results (ROAS / CPA screenshots preferred)