Job Title

Experience: 7–12 years of experience in pharmaceutical marketing Minimum 3–4 years in a Product Manager / Senior Product Manager role Experience in handling therapeutic portfolios, team leadership, and key account strategy is essential Experience with product launches, line extensions, and lifecycle planning preferredJob Responsibilities: Lead the strategic planning and execution of marketing activities across multiple brands / therapy areas Drive portfolio growth, new product introduction, and mature brand revitalization Oversee development and implementation of brand marketing plans, promotional campaigns, and tactical programs Guide the creation of visual aids, digital campaigns, and customer engagement materials Build and mentor a team of Product Managers and drive performance management Lead brand forecasting, budgeting, and resource allocation to ensure optimal ROI Collaborate cross-functionally with Medical, Regulatory, Sales, Analytics, and Compliance teams to deliver integrated strategies Identify and manage external vendors, agencies, and KOLs for execution excellence Establish frameworks for Key Account Marketing, institutional engagement, and private hospital strategy Partner with sales leadership to align field force training, deployment, and customer segmentation Develop and oversee CME programs, congress participation, and HCP engagement initiatives Lead lifecycle planning, including line extensions, new indications, and pricing strategy Monitor market trends, competitor activity, and derive actionable insights for strategic pivots