We have the Design Team. We need the "Brain."Job Role: Creative Lead/ Marketing Lead (Marketing Strategy & Copy) Location: Calicut, Kerala (On-Site). Salary: ₹35,000 - ₹50,000 / Month (Based on Merit).At Fourth Wall, we don’t do generic "corporate" marketing. We drive digital growth by capturing and telling the authentic stories of 2nd-generation industry leaders, healthcare pioneers, and aesthetic brands. Our main branch is in Hosur, and we are now seeking a strategic powerhouse to lead the creative vision for our Calicut branch.We have a production team that executes visuals perfectly. What we need is a Creative Lead to bridge the gap between a client’s heritage and high-performing design execution.The Role The Bridge: You will take raw goals from industry leaders and break them into actionable tasks for the design team. The Architect: You will build clear Creative Briefs, defining the Hook, Visual Direction, and Copy before a single pixel is moved. The Troubleshooter: If an ad isn't performing, you diagnose the problem - is the headline boring? Is the story unclear? Then, you execute the fix. The Voice: You will be the primary contact for our high-level clients, handling "hard conversations" with maturity and flawless English.Who You AreA Writer at Heart: You know that while design draws attention, it’s the authentic story that sells the product.Analytical Creative: You don’t just make things "pretty" - you care about performance and brand alignment.Quality Obsessed: You ensure the "Authentic Storytelling" angle is present in every asset before it reaches the client.Calicut-Based: You are ready to build a high-level creative legacy right here in Kerala.How to Apply We don’t want a generic cover letter. To apply, send your CV and the answer to this question: "Pick a local brand with terrible marketing. In exactly 3 sentences, tell us what is wrong with their strategy and how you would fix the message to feel more authentic."Send the resume with answer at admin@Who This is NOT For (Please Do Not Apply If):The "Vague" Manager: If you just want to pass emails back and forth without getting your hands dirty in the strategy and copy, this isn't for you.The Grammar-Averse: If "typos happen" is your motto, you won't fit here. We require flawless English.The "Pretty" Designer: If you only care about aesthetics and don't care about the ROI or the "Why" behind an ad, you aren't the "Brain" we need.Remote - Only Seekers: This is a strictly On-Site role in Calicut.Core Strategic Requirements (The "Brain")Project Translation: You must be able to take abstract goals from 2nd-generation industry leaders and break them into actionable design tasks.Creative Architecture: You are required to build comprehensive Creative Briefs that define the Hook, Visual Direction, and Copy before any design work begins.Performance Diagnosis: When an ad or campaign fails, you must analyze if the headline is boring, the visual is cluttered, or the offer is unclear, and then propose the strategic fix.Client Leadership: You will serve as the primary point of contact for healthcare and aesthetic brand leaders, managing expectations and handling "hard conversations" with maturity.Professional & Skill-Based RequirementsLinguistic Mastery: You must write and speak flawless English to command a room with a founder or CEO.Story-First Mindset: You must be a "Writer at Heart" who understands that while design draws attention, the authentic story sells the product.Analytical Creativity: You must prioritize ROI and campaign performance over making things look "pretty".Vigilant Quality Control: You are responsible for reviewing every asset for spelling, grammar, and brand alignment to ensure the "Authentic Storytelling" angle is never lost.
Job Title
Creative Lead (Strategy & Creative)