Job Title:NPD Manager – Haircare Company:MARS Cosmetics Location:Netaji Subhash Place (NSP), Delhi (On-site)Role summary Own end-to-end haircare product development from concept to launch—driving formulation, packaging, claims, costing, timelines, and cross-functional execution with internal teams and 3P manufacturers.Key responsibilities Lead haircare NPD pipeline: define winning concepts, briefs, claims/USPs, and launch plans across shampoos, conditioners, masks, serums, oils, scalp treatments, styling, etc. Manage formulation development with 3P labs/OEMs: prototype development, performance benchmarks, stability, finalization, and scale-up. Translate consumer problems into measurable targets (e.g., anti-hairfall, anti-dandruff, repair, frizz control, volume, scalp oil control, curl care). Drive packaging development: component selection (pumps, droppers, flip-tops), compatibility, leakage/transport robustness, artwork readiness, vendor coordination. Own performance and quality: sensorial targets (foam, slip, rinse feel), efficacy alignment, fragrance direction, and QA handover. Own costing (COGS/BOM): target pricing, value engineering, MOQ planning, and margin guardrails. Coordinate regulatory readiness for India: compliant claims/labels, documentation with RA/QA partners, safety and required testing support. Benchmark competitors and global trends (actives, delivery systems, sensorials, formats) and convert into clear specs.Requirements 4–8 years in haircare NPD (brand side or OEM/ODM), with multiple launches shipped. Strong understanding of surfactant systems + conditioning polymers/silicones/oils (shampoo/conditioner/scalp formats). Comfortable running vendor cycles: iteration discipline, timelines, negotiation, and scale-up execution. Strong project management; confident with BOM/COGS/MOQ and margin targets. High ownership, speed, and cross-functional collaboration.Nice to have Experience in scalp serums/anti-dandruff/anti-hairfall categories; exposure to clinical-style testing or salon-grade benchmarks. Familiarity with packaging performance testing (leak, pump output, viscosity fit, consumer usability).
Job Title
NPD Manager – Haircare