Job Title

We are looking for a hands-on Full Stack Growth Marketer who has run paid performance campaigns end-to-end across Google, Meta, and Instagram for a B2B SaaS company and can take complete ownership of driving pipeline and revenue from paid channels.This role is not about “campaign execution only.” It’s about strategy, experimentation, analytics, and scalable growth. You’ll be responsible for turning paid media into a predictable, performance-driven demand engine.Key Responsibilities:Paid Media & Growth OwnershipOwn paid acquisition across Google Ads, Meta (Facebook & Instagram), and retargeting platforms — strategy, execution, optimization, and scalePlan and execute full-funnel campaigns: awareness, consideration, lead generation, retargeting, and conversionBuild performance campaigns targeting enterprise decision-makers (CMOs, Heads of E-commerce, Marketing, Creative, etc.)Manage budgets efficiently to drive pipeline growth and revenue impactGoogle Ads ManagementRun and optimize Search, Display, YouTube, and Performance Max campaignsBuild high-intent keyword strategies aligned with ICP search behaviorOptimize landing pages and conversion funnels to improve CVR and lower CACLeverage remarketing and audience layering for demand captureMeta & Instagram Performance MarketingOwn Facebook and Instagram Ads campaigns across formats: single image, carousel, video, lead gen, and retargetingDevelop audience strategies including lookalikes, custom audiences, and interest targetingTest creatives, hooks, messaging angles, and offers to maximize CTR and conversionsDrive high-quality inbound leads that convert into meetings and pipelineAnalytics & PerformanceDeeply understand performance metrics: CTR, CPC, CPL, CAC, ROAS, LTV, and funnel drop-offsSet up tracking via GA4, Google Tag Manager, Meta Pixel, and CRM integrationsBuild dashboards and weekly performance reports with clear insights and next actionsContinuously optimize campaigns based on data, attribution insights, and revenue impactSaaS Demand GenerationWork closely with Sales and Growth teams to align campaigns with ICPs and revenue targetsDrive high-quality inbound leads that convert into meetings and revenueSupport account-based marketing (ABM) strategies through paid mediaRun structured experiments across channels, creatives, offers, and landing pagesCreative & MessagingCollaborate with content, design, and video teams to develop high-performing ad creativesTranslate Flixstock’s value proposition into compelling, platform-native messagingContinuously test value propositions, pain points, case studies, and proof-driven messagingWhat We’re Looking For-Must-Haves:4–8 years of experience running Google and Meta Ads for a B2B SaaS companyProven experience owning paid growth and pipeline targets, not just campaign executionStrong understanding of B2B funnels, ICP targeting, and lead qualificationHands-on expertise in Google Ads, Meta Ads Manager, GA4, and tracking setupStrong analytical and experimentation mindsetGood to Have:Experience marketing to enterprise or mid-market clientsExposure to ABM and sales-led growth modelsUnderstanding of Martech / Adtech / SaaS ecosystemsExperience with CRM attribution (HubSpot, Salesforce, etc.)Experience scaling budgets while maintaining efficiencyWhat Success Looks Like:Paid media becomes a consistent, scalable source of high-quality pipelineReduced CPL and CAC with improved lead-to-meeting conversion ratesClear attribution visibility from click to revenueA repeatable, scalable multi-channel paid growth playbook for Flixstock