Job Title

Job Description We are looking for a data-driven and customer-obsessed Assistant Category Manager – Gifts to lead the growth, profitability, and assortment strategy of our gifting portfolio. This role will own end-to-end category performance from sourcing, new launches, curation and pricing to promotions and inventory planning. You will work cross-functionally with merchandising, marketing, supply chain, and performance teams to drive revenue, margin, and customer satisfaction.Key Responsibilities: Category Strategy & Growth Own P&L for the Gifts category. Define category roadmap aligned with seasonal and occasion-based demand (Valentine’s Day, Diwali, Christmas, Mother’s Day, etc.). Identify white spaces and new product opportunities through data and trend analysis. Drive revenue, margin, AOV, and conversion rate growth. Monitor and analyze sales performance, customer trends, and competitor activities to optimize category performanceAssortment Planning & Merchandising Curate and optimize product assortment (bundles, personalization, premium gifting, etc.). Develop and maintain a compelling product assortment that aligns with customer preferences and market trends. Manage product lifecycle from ideation to launch and phase-out. Ensure strong online merchandising: collections, filters, product positioning.New Product Launches: Lead the planning and execution of new product launches within the category, ensuring product visibility and engagement. Collaborate with the marketing team to develop promotional strategies and campaigns for new products. Track the performance of new launches, making necessary adjustments based on data insights.Pricing & Promotions Develop pricing strategy based on competition and demand elasticity. Plan seasonal campaigns and promotional calendars and events. Collaborate with performance marketing for demand forecasting and offer structuring.Performance Analysis and Reporting: Regularly monitor category KPIs such as sales, margins, stock levels, and customer engagement metrics. Prepare weekly and monthly performance reports, highlighting key insights, trends, and actionable recommendations. Use data analytics to make informed decisions on product curation, pricing, and marketing strategies.Inventory Management and Liquidation: Oversee inventory levels to ensure optimal stock availability while minimizing excess inventory. Develop strategies to manage slow-moving and obsolete stock, including clearance sales, discounting, or repurposing. Ensure efficient liquidation of old inventory to avoid obsolescence and maximize revenue. Demand planning and forecasting for peak seasons. Optimize stock turn and minimize dead inventory.Vendor and Supplier Relationship Management: Build and maintain strong relationships with vendors and suppliers to negotiate better terms, product availability, and timely deliveries. Conduct regular vendor performance reviews to ensure consistent product quality and service levels.Cross-Functional Collaboration: Work closely with marketing, visual merchandising (VM), upload, and content teams to ensure seamless execution of category plans. Provide input to the marketing team for creating promotional campaigns that drive traffic and conversions. Collaborate with the upload team to ensure accurate and timely product uploads with correct descriptions and imagery. Market Research and Trend Analysis: Stay updated on industry trends, competitor strategies, and consumer behaviour to maintain a competitive edge in the market. Conduct regular market research to identify new opportunities for category growth and expansion.Key Requirements 3–6+ years of experience in category management, ecommerce merchandising, or buying. Experience in ecommerce (preferred). Strong analytical skills with comfort in Excel/Sheets & data dashboards. Experience in gifting, lifestyle, FMCG, or consumer brands is a plus. Strong understanding of seasonal retail cycles. Excellent stakeholder management skills.Key KPIs Revenue & Gross Margin Inventory Turnover Sell-through % AOV & Conversion Rate Stock-out Rate New Product Success Rate Availability fill rate