Role details:-Designation- Manager - Account Management (Digital heavy) Work exp- 5-9 years Location- MumbaiJD:- Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned brands. ➢ Manage and supervise social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties. ➢ Engage in hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, Websites, Mobile Apps, Relative blogs, Forums and more. ➢ Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine basis thereby building internal teams’ partnership. ➢ Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in engaging & interacting with the online consumers and the brand. ➢ Prepare analysis, review & reports on campaign effectiveness by tracking KPI’s measuring the impact of social & digital media strategies. ➢ Plan & prepare monthly & quarterly campaign plansfor the brand. ➢ Be actively involved in SEO/Tech/Media/ORM efforts with the support team(s) ➢ Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more ➢ Responsible to manage and update partner websitesin collaboration with internal teams as deemed necessary. ➢ Master media workflow & respective online toolsthus aiding the brand. ➢ Collaborate and guide the immediate team members- Digital Media Executive(s) ➢ Manage and overcome routine challenges. ➢ Liaison with the client thus maintain first level contact with brand POCs. ➢ Attend & cover on-ground events & workshops as deemed necessary. ➢ Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects ➢ Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine.
Job Title
Manager - Account Management (Digital heavy)