About Track3D Track3D is aReality Intelligence platform for the construction industry , helping owners, general contractors, and trade partners gain objective visibility into project progress through automated visual documentation and progress tracking. We’re building toward category leadership inautomated construction monitoring— and marketing plays a central role in defining that narrative.The Role This is Track3D’sfirst senior marketing leadership hire . You willown marketing end-to-end— defining strategy, positioning, and execution — and operate as ahands-on individual contributorinitially. This role requires comfort with ambiguity, first-principles thinking, and close collaboration with founders, sales, product, and customer success. This is not a role for someone looking to inherit a team or run a narrow function. It is for someone who wants tobuild and lead marketing from the ground up .What You’ll Own Positioning & Messaging Define and own Track3D’s positioning across ICPs and personas Translate product capabilities into clear, compelling narratives Establish Track3D’s external voice and point of view Go-to-Market & Demand Define the marketing strategy aligned to revenue and pipeline goals Decide which channels matter (and which don’t) at each stage Partner closely with Sales on target accounts, enablement, and deal support Product Marketing & Enablement Own product narratives, launches, and core customer-facing assets Build foundational sales enablement (decks, one-pagers, case studies) Work with Product and CS to capture and amplify customer value Category & Platform Narrative Drive Track3D’s long-term platform and category narrative Build thought leadership alongside near-term GTM execution Establish Track3D as a credible voice in construction progress monitoring Team & Function Building Build marketing from first principles Hire and scale the team over time Create repeatable playbooks, processes, and operating cadenceWho This Role Is ForThis role is for someone who: Hassenior-level experiencein B2B SaaS marketing Has ownedpositioning and product marketingat scale or early stage Has operated as afirst or early marketing leader Is comfortable being bothstrategist and executor Thinks in terms ofrevenue impact, narrative clarity, and long-term leverage Enjoys building in ambiguity and making hard callsThis role is likely not a fit if you are looking for: A narrow channel-ownership role A large existing team Highly structured, low-ambiguity environmentsWhy Track3D Build marketingfrom zero to scale Shape a category, not just campaigns Work directly with founders on strategy Join a company with real traction and momentum Opportunity to grow this role intoVP Marketing / CMOas the company scales How to Apply, Interested candidates can apply through this LinkedIn job post by submitting their resume, or alternatively, send your resume .
Job Title
Director of Product Marketing