RESPONSIBILITIES • 2+ years of Experience with SEO industry programs, such as Google Analytics or Adobe Analytics • Knowledge of keyword research and data mining tools • Able to complete competitive analysis of other companies within the industry • Excellent written and verbal communication skills • Comfortable analyzing high volumes of data on a daily basis • Familiarity with WordPress or other content management systems • Experience with other aspects of marketing, such as customer growth and promotion, is a plusREQUIRED SKILLS The ideal candidate will possess a broad experience in Web and Mobile application development that will include: • Develop optimization strategies that increase the company's search engine results rankings • Research SEO keywords to use throughout the company's website and marketing materials • Set measurable goals that demonstrate improvement in marketing efforts • Monitor daily performance metrics to understand SEO strategy performance • Efficiently communicate with other marketing professionals to align goals • Collaborate with others within the marketing department to manage SEO strategy • Write compelling and high-quality website content, including blog posts and page descriptions • Update content and website links for maximum optimization and search engine rankings • Two to three years of experience in successfully developing and executing SEO campaigns • Understanding of search engine algorithms and ranking methods
Job Title
Search Engine Optimization Specialist