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Company: Hanu Reddy Odyssey Ventures: Hanu Reddy Realty India Pvt. Ltd., Hanu Reddy Residences, SPP Gardens, Hanu Reddy Raghava Farms, Hanu Reddy Mango Tourism, Pushpa’s Kitchen & MoreJob Title: Marketing Lead, Strategy and Execution Location: Chennai (On-site)Role Overview We are looking for a hands-on Marketing Lead who can own, drive, and execute our marketing efforts end-to-end. This role is for someone who thinks strategically, acts decisively, and is comfortable rolling up their sleeves to get things done. This is not a coordination-only or delegation-heavy role. You will be responsible for shaping marketing strategy and ensuring its execution across digital, content, performance marketing, partnerships, and on-ground initiatives. You will work closely with leadership and take full ownership of marketing outcomes.Key Responsibilities Strategy & Planning Define and drive the overall marketing strategy aligned with business goals Identify the right mix of channels: digital, performance, content, partnerships, events, and offline Plan campaigns for launches, events, festivals, and seasonal initiatives Set quarterly priorities, budgets, and measurable KPIsExecution Personally plan and oversee campaigns across Instagram, Meta Ads, Google Ads, and other platforms Review and refine creatives, captions, ad copies, and campaign messaging Step in to execute when needed — from fixing a reel to reworking a campaign structure Ensure timely delivery and quality across all marketing outputs Ensure the website is always updated with the latest information, events, offerings, pricing (where applicable), and visuals Ensure accuracy, consistency, and brand quality across all marketing touchpoints Track performance, analyze results, and optimise campaigns continuouslyTeam & Vendor Leadership Work closely with designers, videographers, freelancers, and agencies Provide clear briefs and constructive feedback Ensure accountability, timelines, and quality. Build simple systems and processes to scale marketing efforts sustainablyPerformance & Growth Own lead generation and revenue-driven metrics Monitor campaign performance and ROI Use data to make decisions, test ideas, and iterate fast Identify new growth opportunities and channelsWhat We’re Looking For Experience 6–12 years of marketing experience Proven experience driving both strategy and execution Experience in hospitality, lifestyle, events, real estate, or consumer brands is a strong plusSkills & Mindset Strong understanding of digital marketing and content strategy Excellent communication and briefing skills High ownership mindset — takes responsibility, not excuses Able to balance big-picture thinking with attention to detailWhy Join Us High ownership and autonomy Direct access to leadership Opportunity to shape and build the marketing function Work on meaningful, experience-driven brands and properties Space to experiment, learn, and growSalary - 7 -7.5LPA