Job Title

Role Overview We are looking for aGrowth Marketing Executiveto support the growth of our digital platforms and financial products through performance marketing, content amplification, and data-driven campaigns. This role is ideal for someone who hasstrong marketing fundamentals , hands-on execution experience, andbasic familiarity with financial concepts(investments, fintech, wealth, markets).Key Responsibilities 1. Performance & Growth Marketing Plan, execute, and optimizepaid campaignsacross Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms Work closely with product and business teams to align campaigns with user journeys and funnels 2. Content & Campaign Execution Support creation and distribution ofdigital content(social posts, landing pages, emailers, push notifications) Coordinate with designers, copywriters, and internal stakeholders to execute campaigns end-to-end Assist in launching product updates, feature releases, and promotional campaigns 3. Analytics & Reporting Monitor performance using tools likeGoogle Analytics, Meta Ads Manager, Google Ads, CleverTap Prepare weekly and monthly performance reports with clear insights and recommendations Run basic A/B tests on creatives, copy, and landing pages 4. SEO & Organic Growth (Basic) Assist in SEO initiatives such as keyword research, on-page optimization, and content planning Work with content teams to improve organic visibility and engagementRequired Skills & Qualifications Must-Have 1.5–3 years of hands-on experience indigital marketing or growth marketing Strong working knowledge of CleverTap, including campaign setup, segmentation, and performance tracking Practical experience withpaid ads (Google, Meta, LinkedIn) Strong understanding ofmarketing funnels, user acquisition, and attribution Basic familiarity withfinance, fintech, or investment products Analytical mindset with comfort working with data and dashboardsGood-to-Have Experience infintech, BFSI, wealth management, or startup ecosystemsWhat We’re Looking For Execution-focused, detail-oriented marketer Comfortable working in fast-paced, evolving environments Ability to balance creativity with data-driven decision-making