Job Title: Digital Application Marketing Manager Location: Delhi Experience: 3+ Years Qualification: Full-Time MBA (Marketing preferred) Industry Preference: QSR / Food & Beverage / Retail How to Apply Interested candidates can share their CV via: WhatsApp: +91 85860 15169 Email: mukul.narula@ About the Role We are looking for a dynamic and result-oriented Digital Application Marketing Manager with hands-on experience in managing and scaling mobile application marketing for leading QSR or similar brands such as KFC, Burger King, Domino’s, Starbucks, or equivalent consumer-facing brands. The ideal candidate should have a strong understanding of app growth strategies, performance marketing, and customer lifecycle management. Key Responsibilities - Develop and execute marketing strategies to drive app installs, engagement, retention, and revenue growth - Plan and manage performance marketing campaigns across digital channels (Google, Meta, affiliates, etc.) - Drive user acquisition and app growth initiatives - Optimize app funnel metrics including downloads, activation, retention, and repeat transactions - Collaborate with product, CRM, analytics, and tech teams to enhance user experience and app performance - Manage App Store Optimization (ASO) strategies - Analyze campaign performance and derive actionable insights - Drive loyalty programs, push notifications, and in-app engagement strategies - Monitor market trends, competitor activities, and customer behavior Requirements - 3+ years of experience in mobile application marketing, preferably in QSR, FoodTech, Retail, or similar consumer brands - Experience working with brands like KFC, Burger King, Domino’s, Starbucks, or equivalent - Strong understanding of performance marketing and growth metrics - Hands-on experience in managing digital campaigns and marketing budgets - Full-time MBA (Marketing preferred) - Strong analytical and communication skills
Job Title
Digital Application Marketing Manager