About SRV MediaSRV Media is a performance-driven digital marketing agency specializing in Google Ads, Meta Ads, and integrated growth strategies. We work with brands across industries to scale revenue through data-backed paid media campaigns.Role OverviewWe are looking for a performance-focused Paid Media Executive who can independently manage and optimize paid advertising campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads and Meta Ads, strong analytical skills, and a results-oriented mindset.Key ResponsibilitiesPlan, execute, and manage paid campaigns across:Google Ads (Search, Display, YouTube, Performance Max)Meta Ads (Facebook & Instagram)Perform keyword research, competitor analysis, and audience targeting.Monitor daily campaign performance and optimize for CPL, CPA, ROAS.Manage budgets and ensure efficient allocation across campaigns.Create compelling ad copies in coordination with the content team.Work with the design team for creative briefs and ad visuals.Implement tracking via Google Tag Manager & Google Analytics.Prepare weekly/monthly performance reports with insights.Conduct A/B testing for ads, landing pages, and audience segments.Stay updated with platform algorithm changes and industry trends.Required SkillsStrong knowledge of Google Ads & Meta Ads Manager.Understanding of conversion tracking, pixels, and UTM parameters.Experience with Google Analytics & Google Tag Manager.Ability to analyze data and derive actionable insights.Strong Excel / Google Sheets skills.Basic understanding of landing page optimization.
Job Title
Paid Media Manager