Job Title

Starcom is seeking a Marketing Director with deep expertise in paid media strategy across Google Ads and Facebook Ads (Meta). This job is designed for a commercially minded leader who understands how performance marketing drives revenue, shapes brand visibility, and supports long-term client growth.You will oversee paid acquisition strategy, guide a team of media specialists, and ensure structured execution across search, display, shopping, and social advertising ecosystems. This position requires both strategic oversight and strong operational judgment.Core ResponsibilitiesPaid Media LeadershipDefine and oversee cross-channel acquisition strategy across Google Ads and Meta platformsSet performance benchmarks, budget allocation logic, and measurement frameworksEnsure account structure integrity, targeting accuracy, and signal optimizationPerformance Oversight & OptimizationMonitor campaign performance across search, display, YouTube, remarketing, and paid socialGuide testing roadmaps for creatives, audience segments, bidding strategies, and funnel stagesTranslate data insights into commercial recommendationsTeam & Process ManagementLead and mentor Paid Search and Paid Social specialistsEstablish quality control standards and reporting cadenceImprove internal workflows to ensure efficiency and accountabilityClient & Stakeholder CommunicationPresent performance insights and strategic recommendations to senior stakeholdersAlign paid media activity with broader marketing and revenue objectivesExperience & Qualifications7+ years of experience in performance marketing, with at least 3 years in a leadership capacityDemonstrated expertise managing large-scale Google Ads and Facebook Ads budgetsStrong understanding of attribution models, conversion tracking, and analytics toolsExperience with account structure strategy (MCC environments, segmentation logic, intent mapping)Ability to manage multi-market or multi-account portfoliosExcellent analytical and communication skillsWhat We OfferLeadership influence within a globally recognized agency networkHigh-impact projects with international brandsCollaborative, data-driven environmentCompetitive compensation package