Job Title

About Marketing Manager:We are looking for a creative and strategic Marketing Manager who can drive GoKhana’s digital presence through compelling content, storytelling, and community engagement. The ideal candidate understands social media trends, can create engaging content aligned with brand identity and can translate digital activity into measurable brand growth.ResponsibilitiesDevelop and execute social media strategies to increase brand awareness, engagement and conversions.Manage day-to-day operations of social media channels including Instagram, LinkedIn and YouTube.Build monthly content calendars aligned with marketing priorities.Plan seasonal, festival and city-specific campaigns.Create engaging content including posts, reels, stories and campaigns.Write engaging and relatable captions aligned with the brand voice.Coordinate with designers and editors with clear creative briefs.Track key performance metrics such as engagement, reach, saves and inquiries.Analyze content performance and suggest improvements.Monitor competitors and social media trends to adapt strategies.Respond to comments and messages professionally to build audience trust.Help foster an engaged online community around the GoKhana brand.QualificationsStrong understanding of social media platforms and digital content trends.Excellent written communication skills with the ability to craft engaging captions and messaging.Creative mindset with the ability to translate brand ideas into compelling content.Ability to manage multiple campaigns and projects in a fast-paced environment.Experience leveraging AI-powered tools to enhance marketing content, campaign efficiency, and data-driven decision-making.Analytical mindset with the ability to interpret social media metrics and optimize strategies.Proactive attitude with strong ownership and execution capabilities.