Job Title: Demand Generation ManagerExperience: 6 - 8 YearsDepartment: MarketingRole OverviewWe are looking for a Demand Generation Manager to drive lead generation and pipeline growth through paid marketing channels. The role requires hands-on expertise in LinkedIn Ads, Google Ads (search & display), and Meta Ads with a strong focus on ROI and campaign optimization. Key Responsibilities· Plan and execute paid campaigns across LinkedIn Ads, Google Ads, and Meta Ads· Generate high-quality leads and drive marketing pipeline growth· Optimize campaigns for cost per lead (CPL), cost per acquisition (CPA), and conversion rates· Conduct A/B testing on creatives, messaging, and landing pages· Monitor campaign performance and share insights with the marketing and sales teamsRequired Skills· Hands-on experience managing LinkedIn Ads, Google Ads, and Meta Ads· Strong understanding of B2B lead generation campaigns· Experience managing performance marketing budgets and optimizing campaigns· Knowledge of conversion tracking, attribution, and analytics Good to Have· Experience in SaaS or product companies· Familiarity with marketing automation and CRM platforms
Job Title
Demand Generation Manager