Social Media Marketing Manager (Architecture)Location: Bengaluru (Work from Office)Company: KlimArt ArchitectsAbout KlimArtKlimArt is a sustainable architectural practice with high-value, diverse portfolio. As we grow, we’re building a serious brand presence that reflects our design thinking, outcomes, and built work- to attract and convert the right clients, not chase vanity metrics.The RoleWe’re hiring a Social Media Marketing Manager who understands architecture, branding, visual storytelling, and audience psychology and can translate project thinking into compelling communication across social, website, BD collateral, and PR support.This isn’t a “posting” role. It’s a brand-building role.You’ll shape KlimArt’s voice, strengthen authority, and help build a high-intent inbound pipeline.What you’ll help buildA respected architectural brand with a well-positioned point of viewConsistent thought leadership (especially on LinkedIn)Credible project narratives and proof assets that support deal conversionContent systems that endure beyond algorithmsKey Responsibilities:1) Content Strategy & NarrativeBuild narrative frameworks around projects, process, sustainability, design philosophy, and peopleConvert raw inputs into clear stories: problem → approach → outcome → why it mattersExercise strong judgment on what strengthens or dilutes the brand (quality > trends)2) Social Media Ownership (Strategy + Execution)Own Instagram + LinkedIn (primary); YouTube (secondary once stable)Build monthly content plans with weekly execution rhythmBrief and coordinate with the Graphic Designer/Video Editor and 3D Visualiser- you own the structure, story, script and posting3) Copywriting & Thought LeadershipWrite high-quality captions and posts grounded in architectural understandingDevelop long-form content: blogs, case studies, POV pieces on design/real estate/sustainabilityTranslate complex design ideas into clear, credible, premium communication4) Brand & Visual GovernanceEnsure consistency of voice and visual standards across all touch pointsCollaborate with design/video/3D teams to maintain a premium aesthetic and clarity5) BD Enablement & PR SupportCreate proof-driven content: project showcases, case study decks, credibility assetsOwn website content (service pages, project overviews, blogs)Support PR initiatives led by the business team through:press-friendly story angles and article themesmedia kit content (boilerplate, bios, project highlights, credentials)award submissions, speaker bios, and supporting narrativesNote: relationship outreach to publications/events is owned by the business team unless explicitly assigned.)6) Analytics & Continuous ImprovementGood to have basic working knowledge of SEO, Google Analytics to guide content strategyTrack content performance monthly through reach, saves/shares, website visits from socials, enquiries generated etc.Use data to refine content themes and formats (not chase vanity metrics).Preferred Background2-3 years of work experience in content, copywriting, brand, or social mediaExperience with architecture/real estate/design-led/premium services is strongly preferredStrong writing and editorial judgment; ability to structure stories and drive consistencyComfortable working with cross-functional teams and extracting inputs from technical stakeholdersTo complete your application, please apply on linkedin and also share your portfolio to
Job Title
Social Media Marketing Manager