Important: Candidates with more than 4 years of experience should not apply.Salary range for this role is strictly up to ₹40,000 per month.Experience: 2–4 Years (Hands-on, Shopify-focused)Location: Remote / HybridIndustry: Ecommerce / Fashion / D2C / WholesaleRole OverviewWe are looking for a Shopify Ecommerce Specialist with strong technical and commercial experience to own, optimise, and scale our Shopify store. You will be responsible for performance, conversion, automation, and integrations across the ecommerce ecosystem.Key Responsibilities:Advanced Shopify ManagementOwn end-to-end Shopify store operations (catalogues, collections, pricing, variants, bulk edits)Manage advanced Shopify apps (subscriptions, bundles, upsells, B2B pricing, wholesale apps)Implement Shopify B2B / Wholesale features, trade accounts, and gated pricingHandle Shopify migrations, upgrades, and feature rolloutsEnsure inventory sync, order flows, and fulfilment logic are accurateConversion & Performance OptimisationAnalyse funnel drop-offs and optimise product pages, collections, and checkoutImprove AOV via bundles, cross-sells, and cart optimisationImprove visual hierarchy and mobile UXMonitor site speed, errors, and technical SEO fundamentalsEmail & Lifecycle Marketing (Advanced)Build and optimise email flows (abandoned cart, browse abandonment, post-purchase, win-back)Segment customers based on behaviour, geography, and order valueRun campaign calendars aligned with product drops and seasonal salesIntegrate email marketing deeply with Shopify data (Klaviyo preferred)Analytics & ReportingTrack and report on key metricsUse Shopify analytics + GA4 to identify growth opportunitiesSupport forecasting for stock, launches, and promotionsRequired Skills & Experience2–4 years of advanced Shopify experience (not basic)Strong understanding of Shopify Liquid basics, apps, and workflowsExperience with Shopify Plus or B2B features (preferred)Hands-on experience with Mailchimp or similar email platformsProven ability to optimise conversion rates and performanceComfortable working independently and owning ecommerce outcomesNice to Have (Strong Plus)Experience in fashion, modestwear, or wholesale ecommerceUnderstanding of international ecommerce (multi-currency, shipping, duties)Exposure to Meta / Google Ads landing page optimisationExperience working with warehouses or fulfilment partnersWhy This RoleFull ownership of a growing Shopify ecosystemOpportunity to scale a global ecommerce & wholesale brandDirect impact on revenue and customer experience
Job Title
Shopify and Email Marketer (Abaya Brand E-Commerce)