Job Title

Company DescriptionGaudium IVF, recently listed through a landmark IPO — the first in the IVF industry — is entering an exciting phase of rapid expansion. With multiple centres growing and new expansion plans underway, we are strengthening our leadership support team.Gaudium IVF and Women Health Ltd is India's leading IVF chain with 7 Hubs and 36 Spokes across India. Led by Dr. Manika Khanna, the chain has helped 30,000+ motherhood dreams come true worldwide.Gaudium IVF is a leading super-speciality fertility clinic renowned for its state-of-the-art facilities, advanced fertility treatments, and unparalleled success rates.We are now ready for the launch of a new vertical focusing on Women Health and Wellness Products.Our FMCG division, called "MaVi", is set to rapidly scale in the upcoming year, bringing innovation and high-quality wellness solutions to the market.Core ObjectiveTo drive sales, distribution, brand visibility, and prescription-free recommendation of OTC products through effective trade & field forceWe don't need experience or expertise. Just an endless will to learn and a never-say-die attitude.Key ResponsibilitiesVolumes & Revenue GrowthAchieve monthly, quarterly, and annual sales targetsDrive secondary sales from retailers and chemistsExpand reach across Trade ChannelsTrade Marketing & Visibility Plan and execute In-shop branding (posters, danglers, shelf strips)Chemist schemes & retailer incentivesEnsure planogram compliance at retail levelField Force ManagementLead, train, and motivate OTC sales teamSet beat plans, targets, and productivity normsConduct joint field work and performance reviewsBrand Building & Consumer ActivationWork closely with marketing team on: Brand campaigns /Consumer awareness drives/ Sampling & activation programsEnsure consistent brand messaging at point of saleMarket Intelligence & Competition TrackingTrack competitor brands, pricing, schemes, and claimsCapture chemist & consumer feedbackShare actionable insights with marketing & managementCompliance & SOP AdherenceEnsure all promotions follow drug & advertising regulationsMaintain ethical trade practicesFollow internal SOPs and reporting systemsMarket Intelligence & Competition TrackingTrack competitor brands, pricing, schemes, and claimsCapture chemist & consumer feedbackShare actionable insights with marketing & managementKey Performance Indicators (KPIs)Sales target achievement (%)Outlet coverage & expansion Stock availability & stock rotationVisibility score at retailTeam productivityNote**We are specifically looking for senior leaders who have worked with organizations such as Dabur, Emami, and P&G, with hands-on leadership experience managing brands like Volini, Revital, Crocin, and Saridon.**