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Job Title


Area Sales Manager-GT


Company : Boolean Staffing Recruitment Solutions Pvt Ltd


Location : Siliguri, West Bengal


Created : 2026-04-04


Job Type : Full Time


Job Description

Job Summary: Area Sales Manager (GT) will be responsible for driving sales growth, managing distributor network, expanding market coverage, and achieving primary & secondary sales targets in the assigned territory under the General Trade channel. Key Responsibilities: Achieve monthly, quarterly & annual sales targets. Appoint & manage distributors in the assigned area. Ensure effective coverage of retailers, wholesalers & sub-stockists. Monitor secondary sales and ensure stock availability in the market. Plan and execute trade schemes, promotions & visibility drives. Lead and supervise Sales Officers / Sales Representatives. Maintain strong relationships with distributors & key retailers. Monitor competitor activities & submit market intelligence reports. Ensure timely collection of payments and control outstanding. Conduct regular market visits and review performance. KPI / Performance Indicators: Primary & Secondary Sales Growth Distribution Expansion New Outlet Opening Target Achievement % Outstanding Control Market Share Growth