Job Title

Junior CRO & Web Optimization SpecialistWhere pixels meet performance.You’re not just building pages. You’re building decisions. At Porcellia, we don’t treat websites like brochures. We treat them like sales engines.We work with premium D2C brands. High AOV. High expectations.Which means every headline, button, scroll depth, and micro-interaction matters.If you’ve ever thought,“Why is this CTA here?”“Why is this page leaking conversions?”“What if I change this one thing…”You’ll enjoy this role.What You’ll Actually DoCRO for D2C websites & landing pages built on Shopify, Web flow, and other CMS platformsTurn campaign ideas into high-converting web pagesWork with performance marketers to ensure paid traffic lands on pages that convert.Identify friction points and propose clear improvementsAnalyse & create reports about User heatmaps, scroll maps, click recordings, and user behaviour.Track & create report on Conversion metrics like CVR, ATC, AOV, etc.Set up tracking: Pixels, Events, UTMs, GA4 and basic analytics hygiene.Run A/B tests and learn how to think in hypotheses, not guesses You won’t just “design pages.” You’ll learn how to engineer conversion.What We’re Looking For: Interns & Junior Full time Interns:0-6 months experience in Shopify & Conversion Rate OptimizationBasic knowledge of UI UX design: Identifying Good vs Bad visuals & suggesting quick improvements.Curiosity about user psychology and buying behaviourTool you should be familiar with - Figma & Shopify Setup - Full remote opportunity Paid Internship - 3 Months with an option to convert into Full time Note - High performers convert to full-time quickly Junior Full time: 1-2 years’ experience in Shopify, CRO, Analytics, Tracking & A/B TestingCRO for D2C websites & Landing PagesRun A/B tests, Analyse conversions & create reports about insights.Understanding of Google Tag Manager, GA4, & tracking setups.Basic Understanding of UI UX design.Curiosity about user psychology and buying behaviourTool you should be familiar with - Figma, Shopify, GA4, MS clarity, Hotjar or other similar platformsSetup - Full remote opportunity Full time - ₹3 – ₹4.5 LPA Probation - 2 Months This Role Is Not for You IfYou think CRO = improving load speed onlyYou don’t enjoy testing the same thing multiple timesYou prefer fixed instructions over figuring things outYou don’t care why users drop offHow to ApplySend us:1. Your resume & portfolioShow us landing pages, CRO experiments, Shopify stores you may have worked on, redesigns, even small projects.2. Create a short hypothesis:Pick any Indian D2C website's product page.Suggest Top 5 improvements / hypothesis that can boost conversions of the product.Important note: Applications without Portfolio & Hypothesis Document won 't be considered. CRO starts with observation. Email: