Job Title

Position Objective : Own the responsibility of delivery and performance of vertical's all courses marketing and target achievements Managing team of 2 to 3 performance marketing managers, maintaining delivery, cost metrics under control, one point of contact for sales and cross functional division.Job Description: • Lead the team of 2 to 3 digital marketing campaign managers. • Manage performance marketing campaigns on Facebook, LinkedIn, Affiliates Partners, Google and Digital advertising channels • One point of contact for cross functional stakeholders for delivery, quality concern • Maintain the cost measurement for digital performance campaigns with controlling CAC for every given programme • Develop campaign structure according to the programme’s requirement • Make sure that team adhere and follows the the SOPs has been set for marketing • Team player to work with cross functional team to get the creative, landing page according to the need • Monitor the campaign continuously since spend goes in a 24/7 hr manner, optimize marketing bids and campaign strategies to maximize the ROI • Writing ad copies for search campaigns on Facebook, LinkedIn and able to modify/ write the same if required. • Hands-on expertise on Excel formulas, Pivot to simplify reporting • Prepare daily, weekly monthly reports with insights on the campaign to present to marketing head, and weekly reviews.Requirement: • 8 to 10 years work experience preferred in the digital media agency side as a group head/ Sr. manager. • 7 to 8 years hands on experience in managing campaigns on biddable media - Adwords, Facebook, LinkedIn, DV360 • 2+ years’ experience in managing affiliates and publisher • 3+ years’ experience in team management