Job Title

Position Objective: Own the responsibility of delivery and performance of vertical's all courses marketing and target achievements Managing team of 2 to 3 performance marketing managers, maintaining delivery, cost metrics under control, one point of contact for sales and cross functional division.Job Description: • Lead the team of 2 to 3 digital marketing campaign managers.• Manage performance marketing campaigns on Facebook, LinkedIn, Affiliates Partners, Google and Digital advertising channels• One point of contact for cross functional stakeholders for delivery, quality concern• Maintain the cost measurement for digital performance campaigns with controlling CAC for every given programme• Develop campaign structure according to the programme’s requirement• Make sure that team adhere and follows the the SOPs has been set for marketing• Team player to work with cross functional team to get the creative, landing page according to the need• Monitor the campaign continuously since spend goes in a 24/7 hr manner, optimize marketing bids and campaign strategies to maximize the ROI• Writing ad copies for search campaigns on Facebook, LinkedIn and able to modify/ write the same if required.• Hands-on expertise on Excel formulas, Pivot to simplify reporting• Prepare daily, weekly monthly reports with insights on the campaign to present to marketing head, and weekly reviews.Requirement: • 8 to 10 years work experience preferred in the digital media agency side as a group head/ Sr. manager.• 7 to 8 years hands on experience in managing campaigns on biddable media - Adwords, Facebook, LinkedIn, DV360• 2+ years’ experience in managing affiliates and publisher• 3+ years’ experience in team management