Role OverviewWe are seeking a results-driven Programmatic Campaign Manager with strong expertise in DV360 and Amazon Ads ecosystem to drive end-to-end campaign execution, optimization, and performance. The role requires a data-first mindset, hands-on trading expertise, and the ability to deliver measurable business outcomes.Key ResponsibilitiesCampaign Management & ExecutionPlan, set up, and execute programmatic campaigns across DV360 and Amazon DSPManage end-to-end campaign lifecycle: trafficking, QA, launch, pacing, and optimizationEnsure timely delivery and adherence to campaign KPIsOptimization & PerformanceMonitor campaign performance and drive continuous optimization (audiences, creatives, bids, inventory)Leverage platform insights to improve CTR, CPA, ROAS, and overall campaign efficiencyImplement A/B testing frameworks across creatives, formats, and audience segmentsPlatform ExpertiseHands-on expertise in:DV360 (Google Marketing Platform)Amazon DSP / Amazon Ads (Sponsored Ads, Display, Video)Strong understanding of audience targeting, remarketing, contextual, and 3P data integrationsAnalytics & ReportingAnalyze campaign data and generate actionable insightsBuild performance reports, dashboards, and client-ready presentationsWork with tools like Google Analytics, Amazon Attribution, IAS, MOAT for measurementStakeholder ManagementCollaborate with internal teams (planning, analytics, creative) for integrated deliveryAct as a key point of contact for campaign updates and performance discussionsCoordinate with platform partners and vendorsProcess & Best PracticesEnsure adherence to platform and agency best practicesMaintain campaign documentation, trackers, and QA checklistsIdentify opportunities for automation and efficiency improvementsKey Requirements3–6 years of experience in programmatic / performance mediaStrong hands-on experience with:DV360Amazon DSP / Amazon Ads ecosystemGood understanding of:Ad serving (CM360 or equivalent)Measurement tools (GA4, IAS, MOAT, Amazon Attribution)Strong analytical and problem-solving skillsAdvanced Excel / Google Sheets proficiencyAbility to manage multiple campaigns in a fast-paced environmentPreferred SkillsExperience in ecommerce / retail media (Amazon focus preferred)Exposure to data-driven attribution models and audience strategyFamiliarity with other DSPs (TTD, MediaMath) is a plusSuccess MetricsCampaign delivery vs KPIs (CPA, ROAS, CTR, etc.)Optimization efficiency and performance upliftAccuracy and timeliness of reportingClient satisfaction and retentionLocation- Gurugram & Mumbai
Job Title
Programmatic Campaign Manager