About BhanzuWe are a fast-growing global Ed-Tech startup building AI-powered learning experiences for students across geographies. Our products combine pedagogy, learning science, and AI to deliver deeply personalized, engaging, and measurable academic outcomes. With a growing presence across the 20+ countries along with US, India, we are redefining how students learn in a digital-first world. Founded by Neelakantha Bhanu Prakash, the world's fastest human calculator and a gold medalist at the Mental Calculation World Championship, Bhanzu is driven by a mission to eliminate math phobia and inspire learners across the world to pursue careers in STEM.Role Overview:We are looking for a Senior Manager - Analytics to own the end-to-end lead to enrollment funnel across channels. This role will be responsible for improving funnel conversion, lead nurturing, lead scoring, and marketing-sales alignment to drive efficient growth.The ideal candidate is data-driven, strong with analytics and numbers, comfortable working across marketing, sales, and tech, and able to move fast with strong ownership in a high-growth environment.Role & ResponsibilitiesLead advanced analytics initiatives across growth, product, and learning outcomes to support strategic decision-making.Design and implement segmentation frameworks and cross-sell journeys to drive revenue expansion and user engagement.Conduct cohort analysis and retention driver deep dives to understand student lifecycle behavior and improve retention.Analyze performance marketing data at the ad level to generate insights on new audience reach, audience overlap, creative fatigue, and identify winning creatives.Build advanced visualizations and dashboards that track student progress, learning outcomes, and program effectiveness.Work on AI-led analytics initiatives, including MCP integrations and multi-agent workflows to enhance automation and insight generation.Monitor metrics such as CAC, conversion rates, lead quality, funnel performance, cohort retention, and revenue trends.Collaborate closely with marketing, product, and academic teams to convert analytics into measurable business and learning impact.Experience with Salesforce or similar CRM platforms will be an added advantage.What Were Looking For4 TO 6 years of experience in Business Analytics, Data Analytics, or Growth Analytics.Strong experience working with large datasets and business intelligence tools.Proficiency in SQL, Excel, and data visualization tools such as Tableau or Power BI.Experience in consumer tech, edtech, fintech, gaming, or internet companies is preferred.Strong problem-solving and analytical thinking skills.Why Join BhanzuWork on a global EdTech mission impacting millions of studentsSolve complex problems at the intersection of data, AI, and learning scienceOwn high-impact analytics initiatives that directly shape growth and product decisionsIf you're excited about building the analytics backbone of a fast-scaling global EdTech company, wed love to hear from you.
Job Title
Senior Manager Marketing Analytics