Job Title

Role OverviewWe are looking for a Business Head with a strong strategic foundation to drive the agency’s growth through insight-led thinking, differentiated positioning, and high-quality pitches. This role will anchor the agency’s strategic direction across new and existing business, ensuring that every engagement is rooted in deep consumer understanding, creative thinking, and measurable business impact.Key Responsibilities1. Strategic LeadershipLead the strategic vision for the agency across clients, categories, and offerings.Translate business problems into insight-driven marketing and communication strategies.Establish frameworks and approaches that elevate the quality of thinking across the agency.Act as the final custodian of strategy across key accounts and pitches.2. Pitch Strategy & New BusinessAnchor and lead end-to-end pitch strategy, from brief decoding to final presentation.Drive differentiated, insight-led narratives that go beyond generic solutions.Collaborate with creative, media, and data teams to craft compelling, cohesive pitch stories.Identify white spaces, cultural insights, and innovative approaches to improve win rates.Personally lead high-stakes and marquee pitches.3. Client Strategy & Business GrowthPartner with senior clients as a strategic advisor, shaping their marketing and brand direction.Ensure all client work is rooted in strong strategic thinking and measurable outcomes.Drive organic growth through better thinking, sharper positioning, and proactive ideas.Continuously assess and improve the strategic health of client businesses.4. Creative & Strategic IntegrationWork closely with creative leadership to ensure ideas are both innovative and strategically sound.Champion creativity backed by insight, ensuring relevance and effectiveness.Push teams to move beyond execution into big-picture thinking and brand building.5. Business & Revenue OwnershipOwn overall business growth and revenue outcomes, driven by strategic excellence.Ensure pitches and client strategies are aligned with commercial viability and scalability.Balance long-term brand building with short-term performance goals.6. Team Leadership & Capability BuildingMentor and build a strategy-led culture across business and account teams.Upskill teams in strategic thinking, storytelling, and problem-solving.Foster strong cross-functional collaboration to deliver integrated solutions.Key Requirements10+ years of experience in a digital/creative agency with a strong strategy or planning background.Proven track record of leading and winning pitches through strategic thinking.Deep understanding of consumer insights, brand strategy, and digital ecosystems.Experience in client-facing strategic roles with senior stakeholder management.Ability to craft powerful narratives and presentations.Strong commercial acumen with experience contributing to business growth.Success MetricsPitch win rate driven by quality of strategic thinkingDifferentiation and effectiveness of pitch narrativesClient growth driven by strategic impactStrength of the agency’s strategic reputation in the mark