About PorterAt Porter, we’re on a mission to move a billion dreams by building the most trusted, efficient, and seamless logistics platform in India. We started in 2014 with a simple vision — to transform intra-city logistics through technology. Today, Porter is a late-stage startup, serving millions of users across 21+ cities, backed by marquee investors like Tiger Global, Lightrock, and Sequoia.We solve real-world problems — from empowering micro-entrepreneurs and truck owners, to optimizing last-mile delivery for SMEs and enterprises. Every challenge we take on has real consequences and real impact.With a sharp focus on user obsession, ownership, and collaboration, we’re building a workplace where people thrive when they take bold bets, move fast, and build with empathy.If you’re looking to work where scale meets purpose, complexity fuels learning, and culture isn’t an afterthought, Porter is the place.About the RoleWe’re looking for a Brand Manager who can translate business priorities into compelling brand narratives across films, campaigns, digital assets and social platforms.This role requires a strong mix of creative thinking, cultural awareness and execution excellence. The individual will work closely with internal teams, agencies and creators to build campaigns that strengthen Porter’s brand while supporting business growth.The ideal candidate should have 3–6 years of experience in brand/content roles, with the ability to manage end-to-end campaign execution, work across stakeholders, and handle agencies and production workflows effectively.ResponsibilitiesBrand Campaigns, Films & ProductionOwn end-to-end development of brand campaigns, from brief to execution, translating business priorities and category insights into clear, compelling communication. Drive integrated campaigns across brand films, digital storytelling, creators and social media, while continuously measuring impact across both brand and business metrics.Lead the creation of brand films from concept to final delivery, working closely with agencies and production partners across scripting, shoots and post-production. Ensure all output maintains a high bar on craft and stays consistent with brand guidelines, while effectively delivering on campaign objectives.Digital & Social ExecutionDrive creation of digital-first assets across platformsAdapt campaigns into platform-native formats (short-form video, social creatives, performance assets)Identify and act on social media trends and pop culture momentsAgency ManagementManage creative agencies, production partners and external vendorsDrive structured briefing, timelines and feedback processesEnsure consistency and quality of output across partnersCross-Functional CollaborationWork with business, product, growth, PR and leadership teamsAlign brand initiatives with business prioritiesProvide inputs to ensure brand supports both growth and positioning objectivesCampaign Execution & TimelinesPlan campaigns with clear execution roadmapsWork backwards from deadlines to ensure timely deliveryManage multiple campaigns simultaneously with high ownershipVendor, Finance & DocumentationHandle vendor onboarding, contracts, SOWs and agreementsCoordinate with finance and legal teams for budget tracking, invoicing and paymentsEnsure adherence to internal processes for all external engagementsPersonaThe ideal candidate is a Brand Manager with 3–6 years of experience in brand marketing, content or campaign roles, preferably in a consumer internet or high-growth environment.They should demonstrate:Strong creative thinking combined with execution abilityExperience handling agencies, production and stakeholdersAbility to manage multiple campaigns and deadlinesInterest in pop culture, social media and digital trendsHigh ownership, structured thinking and attention to detailThis individual should be equally comfortable building brand narratives and managing execution on ground, with a clear focus on delivering both creative excellence and business impact.
Job Title
Brand Manager