Job Title

We are looking for a Digital Advertising Strategist for Pune location to join our Australian team to support the scaling of the business by driving the performance of the brands we represent on Amazon and other Marketplaces.What is the day in the life of a Digital Advertising Strategist?Plan, execute and monitor paid advertising campaigns on Google for the allocated strategic accountsAnalyze and optimize existing paid search campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting, and any other optimization required to drive revenue and salesTest, scale and optimize campaigns in Google Ads (and other channels)Plan and manage weekly and monthly advertising budgets across client accountsUpdate and improve the tracking of every brand advertising spend and return on ad spendCommunicating with clients via email, calls and face-to-face meetings to provide insightsDefine compelling advertising strategies that meet client commercial goalsDaily reporting and monitoring of campaigns to ensure commercial objectives are metWork closely with Brand Management, Merchandising and SEO/Content to drive an aligned commercial agenda for the allocated accountsTrain, develop and coach junior teamsAdopt internal tools and feedback to the tech team on feature requirementsWhat will I need to thrive in this role:Total experience of 5+ years with a Minimum of 2-3 years experience in a hands-on digital advertising role, preferably within an agency focused on Amazon.Hands-on experience with Google Ads, Meta Ads, and Performance Max campaigns.Line management experienceExcellent verbal and written communication skillsExcellent analytical skills, including budget management and attention to detail.Ability to think strategically with a strong bias towards commercial outcomes.Experience working with retail/ecommerce clients (desirable)