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Job Title


CRO Specialist


Company : Body Restore


Location : Kolkata, West bengal


Created : 2026-04-19


Job Type : Full Time


Job Description

About UsBody Restore is a wellness and personal care brand doing ~$25M in annual revenue. We're the #1 shower steamer brand on Amazon with 60K+ reviews and growing across Target, Walmart, TikTok Shop, and our own D2C Shopify store. We're a lean, fast-moving team that punches well above our weight — and we're looking for someone who operates the same way.The RoleWe're hiring a Conversion Optimization Specialist to own split testing and listing optimization across both our Amazon and D2C (Shopify) channels. This is a hybrid role — you'll build and run A/B tests on Shopify landing pages using Replo while also optimizing Amazon product listings for new launches and underperforming SKUs.You'll work alongside our CRO agency on D2C strategy and coordinate directly with the CEO on Amazon optimization. This isn't a /"make it pretty/" role — it's a data-driven position where you form hypotheses, build tests, read results, and iterate fast.What You'll DoD2C / Shopify (≈80%)Build high-converting landing pages in Replo for paid traffic (Meta, TikTok, Google)Design, launch, and analyze A/B and multivariate tests on landing pagesCoordinate with our CRO agency on test roadmaps and learningsBuild and test subscription-focused landing pages and flows (SKIO integration)Set up proper conversion tracking — GA4 events, UTMs, attribution toolsOwn post-click conversion rate as a core KPIAmazon (≈20%)Run A/B tests via Manage Your Experiments on titles, hero images, bullet points, and A+ contentOptimize listings for new product launches following our launch SOPAudit and improve underperforming SKUs with data-backed recommendationsUse Brand Analytics, Search Query Performance, and Business Reports to identify conversion opportunitiesCoordinate with design on image testing and A+ content iterationsSupport seasonal/holiday listing optimization across the catalogCross-ChannelMaintain a testing calendar and log of all active/completed experiments with resultsBuild a shared knowledge base of what converts — insights that apply across both channelsReport weekly on active tests, statistical significance, and next movesWho You AreMust-haves:2–4 years of hands-on CRO or conversion optimization experience in e-commerce / D2CProficiency building landing pages in Replo (or strong experience with Shogun, GemPages, or similar Shopify page builders — Replo-specific experience strongly preferred)Experience designing and running A/B tests with statistical rigor — you know when to call a test and when to let it runComfort with analytics tools: GA4, Google Optimize (or equivalent), Shopify analyticsStrong design sense — you can build a clean, high-converting page without needing a designer for every iterationSelf-starter who operates independently with minimal directionStrong-to-haves:Amazon experience (Manage Your Experiments, A+ content, listing optimization) — or demonstrated ability to learn new platforms quicklyExperience with attribution tools (Triple Whale, Northbeam, or similar)Familiarity with subscription commerce (SKIO, Recharge, or similar)Background in wellness, beauty, or CPG categoriesExperience with Klaviyo or email/SMS conversion optimizationWhat We OfferRemote-first with flexible hoursDirect access to the CEO — no layers of middle managementOpportunity to shape conversion strategy across a $25M brand from day oneExposure to the full e-commerce stack: Amazon, Shopify, retail, TikTok Shop, internationalRoom to grow into a broader growth or e-commerce lead role as we scaleCompensationFull-Time Contract: $2,000–$4,000 USD /month depending on experience